In the desperate struggle to convince the Japanese public that the Xbox is cool - not big, unwieldy and pointless - Microsoft has teamed up with Aoki’s Pizza to create a special edition Xbox pizza. No, really.
Four different toppings are available, including egg and tuna or chicken teriyaki and mayonnaise. And even better, when your pizza is delivered, it comes in an Xbox-shaped heat-saving cardboard container.
Expect to see a significant Japanese sales spike of Xbox hardware – and Aoki’s Pizza, of course - at least while the promotion runs, and that’s until February 17.
Four different toppings are available, including egg and tuna or chicken teriyaki and mayonnaise. And even better, when your pizza is delivered, it comes in an Xbox-shaped heat-saving cardboard container.
Expect to see a significant Japanese sales spike of Xbox hardware – and Aoki’s Pizza, of course - at least while the promotion runs, and that’s until February 17.
Companies:
Microsoft
Read More Like This
Comments
omer48912 3 Feb 2004 13:59
1/3
This is very bad and stupid marketing idea by Microsoft.
They are encouraging people to eat fast food which is wrong.
Shame on Microsoft marketing department for this marketing stunt.
They are encouraging people to eat fast food which is wrong.
Shame on Microsoft marketing department for this marketing stunt.
omer48912 3 Feb 2004 14:18
2/3
I would like to see if Bill Games would eat one of his Xbox pizza's.
revisedgenocide 4 Feb 2004 21:18
3/3
Its just another marketing stunt isnt it.
If i was in japan id probably go for it because 1)Im stupid 2) Pizza is good 3) Im a sucker for cheap marketing stuff.
Though i very much doubt its another microsoft plan to dominate the world via fast food.
If i was in japan id probably go for it because 1)Im stupid 2) Pizza is good 3) Im a sucker for cheap marketing stuff.
Though i very much doubt its another microsoft plan to dominate the world via fast food.