Sony Computer Entertainment Europe Sets New Price for PlayStation 2
€149 throughout Europe with immediate effect.
Sony Computer Entertainment Europe (SCEE) today announced that with immediate effect, the Recommended Retail Price of the PlayStation 2 games console throughout Europe would be reduced to 149 Euros or equivalent.
Since the launch in November 2000, PlayStation 2 has reached a consumer installed base of nearly 24 million units in the PAL territories. This reduction in price will launch a renewed phase of growth for PlayStation 2, as well as providing a significant boost to the sales of games titles for the world’s leading games console.
Commenting on the price change, David Reeves, President of Sony Computer Entertainment Europe, said, “PlayStation 2 has enjoyed phenomenal success, and the time has now come to go well beyond our 24 million PlayStation 2 owners. There are already over 1,000 games titles available, and many more new ones like Gran Turismo 4, Getaway: Black Monday, Singstar Party, EyeToy Play 2 and Killzone, all to be published by SCEE, and titles such as Grand Theft Auto San Andreas from Rockstar Games, Burnout 3: Take Down published by Electronic Arts and Metal Gear Solid 3: Snake Eater from Konami still to come this year.
The new magic price point of €149, together with these new titles, will make it both affordable and exciting for everybody to enjoy the fun of PlayStation gaming, and will ensure that PlayStation 2 continues to be the computer entertainment system of choice for an ever widening and diversifying audience.”
Since the launch in November 2000, PlayStation 2 has reached a consumer installed base of nearly 24 million units in the PAL territories. This reduction in price will launch a renewed phase of growth for PlayStation 2, as well as providing a significant boost to the sales of games titles for the world’s leading games console.
Commenting on the price change, David Reeves, President of Sony Computer Entertainment Europe, said, “PlayStation 2 has enjoyed phenomenal success, and the time has now come to go well beyond our 24 million PlayStation 2 owners. There are already over 1,000 games titles available, and many more new ones like Gran Turismo 4, Getaway: Black Monday, Singstar Party, EyeToy Play 2 and Killzone, all to be published by SCEE, and titles such as Grand Theft Auto San Andreas from Rockstar Games, Burnout 3: Take Down published by Electronic Arts and Metal Gear Solid 3: Snake Eater from Konami still to come this year.
The new magic price point of €149, together with these new titles, will make it both affordable and exciting for everybody to enjoy the fun of PlayStation gaming, and will ensure that PlayStation 2 continues to be the computer entertainment system of choice for an ever widening and diversifying audience.”