Xbox Gets New Boss

Microsoft appoints ex-Nokia man as head of Devices Division

Posted by
Xbox Gets New Boss
Microsoft is in what we're sure is called something like "Shake-Up Mode" or "Real Time Human Resource Re-Installation" and this means a new boss for the division that contains all thing Xbox. Former Nokia man, Stephen Elop has taken the reigns from outgoing top-woman Julie Larson-Green.

This change comes in the wake of Satya Nadello's appointment as the new Microsoft CEO (reported here). The news was broken by Larson-Green in a memo you can see below.

As we reported back in November 2013, Elop was the man who Bloomberg speculated had said would sell-off all things Xbox if he became CEO of Microsoft. He hasn't. He's been made boss of the Division responsible for making Xbox profitable.

From: Julie Larson-Green
Sent: Monday, February 24, 2014
Subject: FW: ASG Organizational Announcement


As you will read in the notes below from Qi and Satya, I’ve accepted a new challenge, leading the My Life & Work team in ASG and serving as the Chief Experience Officer (CXO). As hard as it is for me to leave Devices & Studios, I’m thrilled about this opportunity. In working with company leaders this year to establish our One Microsoft vision and plan, I thought about ways I could have impact on helping Microsoft prepare for the future and innovate. My discussions with Satya and Qi made clear this is a critical space to drive new thinking and an essential way to help the shape the company’s direction. I’m looking forward to developing the Digital Life & Digital Work Experience Substrate that powers modern digital experiences regardless of device, as well as working across ASG to strengthen customer experiences.

I want to thank each and every one of you for welcoming me and supporting me as the leader of Devices & Studios over the past 7 months. I’m very proud of what we have accomplished during such a short timeframe. We launched Xbox One, Surface 2 & Pro 2, blockbuster games like Forza and Ryse, a brand new Xbox Music and Video service, PPI, and some amazing unannounced innovations just to name a few – incredibly impressive!

Our opportunity to grow as a world-class devices and experiences company is greater than ever, and I have every belief that as One Microsoft we’re on the right path. The addition of Nokia Devices & Services into the DnS family will add tremendous scale, talent and opportunity for our future.

I’ll remain in role leading the DnS organization in the interim until the Nokia deal closes and Stephen Elop makes his transition to Microsoft. We’ve been meeting regularly throughout and are making a lot of progress, ensuring our teams are ready for the Day 1 close and beyond.

You are all in great hands with Stephen and already we’ve shared a lot with him and his LT from Nokia regarding all of the fantastic people, teams and products in DnS. I also know many of you are looking forward to welcoming the Nokia team and working more closely with them.

As I look to the future, I’m reminded of a favorite Chinese proverb: “To get through the hardest journey we need take only one step at a time, but we must keep on stepping.”

I encourage you all to stay focused on the journey and opportunities ahead, and know that I’ll be there in step with you as we launch the next chapter of Microsoft.

Thank you,


Via TechCrunch


ergo 26 Feb 2014 01:20
And yet, somehow, Spong neglects to mention Elop is the guy that thought selling off the division was a great idea? Is this not germane to the story? Does Spong even know he said this? Good God...I weep for 'journalism'...
Tim Smith 26 Feb 2014 09:45
Oh stop the weeping. Of course we ran a story on someone at Bloomberg quoting unnamed 'people' saying that if he was made CEO then Elop: "Besides emphasizing Office, Elop would be prepared to sell or shut down major businesses to sharpen the company’s focus, the people said.

"He would consider ending Microsoft’s costly effort to take on Google with its Bing search engine, and would also consider selling healthy businesses such as the Xbox game console if he determined they weren’t critical to the company’s strategy, the people said."

To assuage your tears I've also added our old story about someone telling someone else that if made CEO, Elop might do something... to this story.

Cheer up.

PS: Selling off Xbox is not the same as selling off the division. The Division has a much wider remit...
Posting of new comments is now locked for this page.