With the Xbox One coming, and Microsoft spending lots of time making early adopters - e.g. loyal gamers - forget all about the movies/TV and other services that the machine is really aimed at delivering The Xbox Live Marketplace has been renamed.
It's now being called "The Xbox Games Store" and is obviously yet another way in which the November launch of Xbox One is being heralded. The company commented:
"That's right, [Xbox Live Marketplace] is now called the Xbox Games Store, and will sit alongside the Xbox Music Store and Xbox Video Store. This is to make it easier for consumers to find content both on Xbox 360 today and Xbox One when it launches in November."
Source quote: Joystick