You know that Kinect launched this week, right? Well Microsoft also launched another game-changer with Xbox Live tie-ins last month with Windows 7 Phone with a $100 million marketing budget.
According to a report today in The Street, "Even with a glitzy media intro last month hosted by champion inside-seller and company chief Steve Ballmer, Microsoft, which spent a reported $100 million on the phone's advertising campaign, sold a mere 40,000 Windows 7 phones Monday, according to a market research source who tracks phone sales."
This number excludes free phones given to 89,000 Microsoft. Unsurprisingly, Microsoft did not comment. T-Mobile - which carries the phones in the USA - stated that the phones were, "already receiving strong interest from our customers right out of the gate."
According to a report today in The Street, "Even with a glitzy media intro last month hosted by champion inside-seller and company chief Steve Ballmer, Microsoft, which spent a reported $100 million on the phone's advertising campaign, sold a mere 40,000 Windows 7 phones Monday, according to a market research source who tracks phone sales."
This number excludes free phones given to 89,000 Microsoft. Unsurprisingly, Microsoft did not comment. T-Mobile - which carries the phones in the USA - stated that the phones were, "already receiving strong interest from our customers right out of the gate."
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Comments
PaulRayment 11 Nov 2010 10:05
1/3
This is a bit has on MS. They don't have that 'must have now' thing like Apple does and to be honest that is a bit creepy from the Apple fanboys and fangirls.
I'm looking at it but can't swap for another six months due to my contract. Give it a year before judging, I say.
Although I have no idea what the benefit is of having Xbox Live on it.
I'm looking at it but can't swap for another six months due to my contract. Give it a year before judging, I say.
Although I have no idea what the benefit is of having Xbox Live on it.
king skins 11 Nov 2010 10:44
2/3
I think MS are playing the long game with wp7. Don't think they are interested in first day sales. But where they are going to be in 5 years. They have been saying from the start that wp7 is a long bet.
I've got one and very happy with it. Building two apps for it
I've got one and very happy with it. Building two apps for it
deleted 11 Nov 2010 16:39
3/3
£40.00 a month for it free on o2 is steep! ill be buying in Jan outright.