Leading industry Marketing and Communications Agency Bastion today announced the signing of the NovaLogic PR account to promote its eagerly-awaited PC CD-ROM
space combat adventure, Tachyon: The Fringe.
This is the first time NovaLogic has hired a Marketing and Communications agency to work on any of it's titles and the account will commence immediately with a
hard-hitting campaign focusing on the mainstream media sector.
Due to be published for PC CD-ROM on 19th May, Tachyon: The Fringe will be the most intense space-combat adventure ever created. Featuring the voice of Evil
Dead 2 star Bruce Campbell, players take on the role of mercenary pilot Jake Logan as they set out to conquer the universe in this vast, breath-taking game of
space exploration.
"This is the first time we've hired an external agency and we were looking for someone who had a proven track record to handle our account", said Georgina Forrest, European Marketing Manager, NovaLogic. " Bastion has a great reputation within this industry and they proved to us that they had what it takes to manage such an important title, both in terms of creativity and management. For
Tachyon: The Fringe, a concerted PR push is of paramount importance".
Bastion contact:
Christina Erskine christina@bastion.co.uk
Telephone: +44(0) 171 490 1323