Infogrames Scores Major Licensing Deal with CBS Consumer Products
Multi-year deal includes rights to produce video games for PC, Mac and console platforms.
Further strengthening its position as a global leader in mass-market interactive entertainment, Infogrames today announced a major licensing agreement with CBS Consumer Products to develop a line of interactive games based on the CBS network television phenomenon, Survivor. Under terms of the agreement, Infogrames has acquired the exclusive rights to develop and publish games in the United States and Canada for PC and Mac, as well as current and next-generation console platforms including handheld systems. The first game, slated for release in late 2001, will be based on the current Survivor: The Australian Outback series. It is being published by Infogrames’ WizardWorks division and is developed by Magic Lantern Playware, a creative business unit of Gold Creek Technology.
“Survivor has captivated and attracted legions of viewers around the world, and we’re excited to partner with CBS Consumer Products in bringing this phenomenally popular series to a new medium for fans to enjoy,” said Paul Rinde, senior vice president and general manager of WizardWorks. “We’re confident that we can meld all of the key aspects of the Survivor concept with the latest technology to create immersive and compelling games with broad appeal to a huge gaming audience.”
Survivor places 16 ordinary people in remote regions of the world to live off the land and fend for themselves, while simultaneously competing in a series of challenges and competitions. In each episode, one person is voted off the island by the others, with the last remaining “Survivor” winning the grand prize of one million dollars.
With viewers riveted to this ultimate challenge of wits and endurance, the Survivor phenomenon began in 2000 and continued to draw increasingly larger followings as the series unfolded. The first season culminated with an incredible 51.7 rating for the finale, with an estimated 72 million viewers having watched all or part of the show. After rewriting the ratings record book in 2000, Survivor: The Australian Outback launched in 2001, and has continued the momentum of its predecessor by consistently dominating its time slot and ranking among television’s highest-rated programs.
“Survivor has captivated and attracted legions of viewers around the world, and we’re excited to partner with CBS Consumer Products in bringing this phenomenally popular series to a new medium for fans to enjoy,” said Paul Rinde, senior vice president and general manager of WizardWorks. “We’re confident that we can meld all of the key aspects of the Survivor concept with the latest technology to create immersive and compelling games with broad appeal to a huge gaming audience.”
Survivor places 16 ordinary people in remote regions of the world to live off the land and fend for themselves, while simultaneously competing in a series of challenges and competitions. In each episode, one person is voted off the island by the others, with the last remaining “Survivor” winning the grand prize of one million dollars.
With viewers riveted to this ultimate challenge of wits and endurance, the Survivor phenomenon began in 2000 and continued to draw increasingly larger followings as the series unfolded. The first season culminated with an incredible 51.7 rating for the finale, with an estimated 72 million viewers having watched all or part of the show. After rewriting the ratings record book in 2000, Survivor: The Australian Outback launched in 2001, and has continued the momentum of its predecessor by consistently dominating its time slot and ranking among television’s highest-rated programs.