DOUBLE FUSION GROWS NETWORK OF SPORTS GAMES WITH NETAMIN'S ULTIMATE BASEBALLONLINE

First Massively-Multiplayer Online Baseball Game Joins In-Game Ad Leader?

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DOUBLE FUSION GROWS NETWORK OF SPORTS GAMES WITH NETAMIN'S ULTIMATE BASEBALLONLINE First Massively-Multiplayer Online Baseball Game Joins In-Game Ad Leader?sPortfolio with Dynamic Advertising and Custom Sponsorship Opportunities. SAN FRANCISCO - Jan 29, 2007 Leading independent in-game advertisingprovider Double Fusion has stepped up to bat with massively-multiplayeronline sports game (MMOSG) publisher Netamin Communication Corporation, tobe the exclusive provider of dynamic in- and around-game ads for UltimateBaseball Online (UBO). The partnership further expands Double Fusion?sextensive reach into the sports gamer community. Now marketers will be ableto access the UBO audience through contextual advertising in the virtualstadiums, as well as through placements in game lobbies, tournaments andother sponsorships. UBO is the first interactive baseball game ever to allow as many as 18people to play on a single interactive field at once. The title providesgamers with a first-person perspective, as they create and customize theirown baseball characters and develop them during their baseball career. Thesevirtual athletes play with people from all around the world, through pick-upgames, tournaments and other league series. "Double Fusion is always looking to expand its network with top-qualitysports games and elite online multiplayer games?Ultimate Baseball Online isboth,? said Jonathan Epstein, President and CEO of Double Fusion. ?The moveof sports gaming online helps grow our audience of sports fans and 18-34year-old males. The UBO community aspects of team and league-building takeuser engagement to the next level, which accrues to the benefit of theadvertisers in the game." "UBO players have been eagerly awaiting in-game advertising as a way toincrease the realism of their game experience," said Andy Wang, presidentand CEO of Netamin. ?Through our partnership with Double Fusion thesestadium ads and videos have the potential to reach a huge internationalaudience because of the worldwide popularity of baseball and ourfree-to-play game model." The addition of UBO to the Double Fusion network underscores the company?scommitment to offering their advertiser and agency partners a wide array ofin-game advertising opportunities, to maximizing revenues for its publisherand developer partners and to building a portfolio of top titles amongretail PC and console games, massively multiplayer online games, casualdownloadable games and advanced online games.