Take Two (and therefore 2K Games') top man, Strauss Zelnick has announced that despite the critical mauling - and game returns - for Duke Nukem Forever, we're to expect more from the 'iconic character'.In the same breath, well interview, the man at the top also took time out to slam PS3 exclusive
Heavy Rain.
"We don’t really talk about it in detail but you will see future Duke IP coming from this company," he told Forbes. He is possibly not talking about games though.
Explaining the 'new IP' thing in terms of TV or movies he says, "Part of it is the economic opportunities that interact with entertainment are so huge. Part of it is that we are very creative folks in control. Part of it is we don’t want to ever be in the position of dumping something down just to make another buck."
"If we can take some of our intellectual property and bring it to another medium in an extraordinary high quality way, that delights consumers and represents an interesting commercial opportunity for us, we will. We have certainly considered doing that with BioShock and with other titles. So far we haven’t brought anything to market, but stay tuned."
As for games - and he states that he is not a gamer, one thing he doesn't like is
Heavy Rain.
"I really believe in cinematic video games," states. "If you try to dispense with the competitive element you get Heavy Rain –it was beautiful and interactive but there was no competitive element. There is no reason to sit down and do it."
Source:
Forbes