Microsoft Spent Hundreds of Millions of Dollars on Kinect says NYT

August New York paper spills the cost.

Posted by Staff
Microsoft Spent Hundreds of Millions of Dollars on Kinect says NYT
According to a lengthy report in The New York Times newspaper, Microsoft has apparently spent "hundreds of millions of dollars" getting Kinect to market.

The report, by Ashlee Vance - who also writes about technology for The Economist - quoting head of all things Xbox, Don Mattrick, that:

"The first Kinect prototype cost Microsoft $30,000 to build, but 1,000 workers would eventually be involved in the project. And now, hundreds of millions of dollars later, the company has a product it can sell for $150 a pop and still turn a profit, Mr. Mattrick says. "

Interestingly, the report also quotes Richard Marks, a senior researcher at Sony Computer Entertainment America, giving some anti-Kinect FUD, "I totally agree that there is this magical feeling with using your hands to select something. But that feeling wears off pretty quickly, and it becomes a pretty cumbersome way to do things."

Source: NYT
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Comments

PaulRayment 25 Oct 2010 11:04
1/2
Maybe they should have spent some pounds buy adverts during XFactor? They are getting owned by Ninty at the moment.

Of course their ads make me want to hurl but I'm sure they will sell lots of Wii Party and s**t.
DoctorDee 25 Oct 2010 12:50
2/2
I like my Move, despite it being almost totally useless in my movie room/projector set up, except for the almost. Gavin his his working with his projector just fine... so it must be something to do with our room. TO avoid shadows, I need to stand around 6m from the screen... which could be part of the problem. Maybe I should just move my TVEye... never thought of that!

But... Move/massive projector screen woes aside, Kinect still has to impress me. I'l give it a fair crack of the whip... but so far, I'm a bit meh. That said< iw as about Move too, until I played Bocci.
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