Former Xbox guru and now trumpet blower supreme for EA Sports, Peter Moore, has come out and stated a fact that will make the skulls 'hardcore' gamers implode: games aren't so much about graphics as they are about having fun. And this is all down to one console, the console where the money is at: the Wii.
Speaking to
MCV, Moore states, "It’s not about the detail in the shirts and being able to smell the grass anymore. It’s about having fun and how the games feel."
He continues to explain the impact of the Wii...
"You can’t ignore the guy who’s got half the business now. So we’ve had to adapt our franchises and our messages.
"We’ve been used to using graphics as the selling point for the latest
FIFA or
Madden. The Wii can’t deliver that, but we’ve come to learn how to adapt to the motion.
"We had a slow start and maybe we were leading on Xbox 360 and PS3 a few years ago and not paying enough attention to the Wii.
"We’ve built teams now that have Wii experience, they’re probably working on their third iteration of Wii games and we’ve learnt some hard lessons about how to make our licenses and our gameplay relevant to the Wii consumer."
Read the full interview over at
MCV.