Sony President Steps Down

Business restructured - Kaz Hirai gets new division.

Posted by Staff
Ryoji Chubachi and Sir Howard Stinger.
Ryoji Chubachi and Sir Howard Stinger.
Sony has confirmed that its president, Ryoji Chubachi, will step down from his role on April 1st.

There won't be a new replacement for Chubachi, with Howard Stringer strengthening his position and adding the "President" to his existing titles of chairman and CEO.

Beyond that, Sony will form two new business groups. One, headed up by current PlayStation boss Kaz Hirai, will incorporate gaming and Sony's PC business, while the second will include Sony's other consumer electronics businesses such as TVs and cameras.

"This reorganisation is designed to transform Sony into a more innovative, integrated and agile global company with its next generation of leadership firmly in place”, said Stringer.

“The changes we're announcing today will accelerate the transformation of the company that began four years ago. They will now make it possible for all of Sony's parts to work together to assume a position of worldwide leadership and together achieve great things.”

Sony has been struggling in the face of the credit crunch, with recent poor financials and job cuts already underway. The company has projected a net loss of £1.08 billion in the fincancial year leading into March - its first net loss in 14 years.

Sources:
Forbes
Forbes again
MCV

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