While Xbox 360 S sales may not have captured the hearts of Japanese gamers, in the West the new model appears to be tracking ahead of the PlayStation 3 Slim.
An analyst at Gamasutra
took a look at the sales impact of both companies' platforms following the launch of their respective revamps. Three months after the release of the Xbox 360 S, year-on-year console sales for the platform are up 34 per cent, it was found.
For comparison's sake, a chart notes that in month one, year-on-year sales for the PS3 after the Slim hit the shelves rose by 13.3%, while Microsoft achieved an 87.7% increase from its S Model launch. Gamasutra marks that difference down to low availability of Sony's new hardware, as by month three the two platforms were much closer - +68.7% for Sony versus +65.6% for Microsoft.
"Sony's Slim boosted its annual system sales by 66 percent, up from 2.95 million to 4.90 million," notes the website. "Were Microsoft to realize a similar rate of growth by the end of May 2011, they would have realized sales of 8.07 million systems annually, up from 4.86 million in the previous 12-months.
"Naturally, Microsoft should also realize stronger software sales in the coming months as a result of the higher hardware sales... based on Microsoft's periodic press releases about its software sales and analyst comments on growth rates, that would put Microsoft's software sales in excess of $3.2 billion during the 12 months after the launch of the Xbox 360 S model."
The findings don't take into account the launch of Halo: Reach, Microsoft's pricing flexibility or the upcoming release of the Kinect peripheral.