Sony Defibrillates UMD

MTV content heading to PSP

Posted by Staff
Sony Defibrillates UMD
Sony Computer Entertainment America (SCEA) is attempting to shock the UMD format back into life by partnering with MTV to release the channels content for PSP.

American PSP owners can now sink their teeth into the likes of Jackass, Beavis & Butt-head, and Aeon Flux at $14.99 (£7.50) respectively.

This marks the first time that SCEA has entered into such a deal and put out TV content on UMD itself. It smells suspiciously like the company is trying to revive a format that has seen poor sales and flagging support.

Sony, unsurprisingly, was upbeat about the move. "This collaboration with MTV is a key first step in meeting the needs of our consumers, who are utilizing PSP as a video player more than ever and are thirsting for more content, particularly short-form videos", uttered Phil Rosenberg, senior VP of sales and business development for SCEA.

"MTV’s programming is hugely popular, and SCEA can utilize our internal resources to appropriately manage the publishing and distribution of these hit shows on UMD. This demonstrates our commitment to supporting the UMD video format by delivering what consumers want to watch at the right price.

"SCEA will continue to license movie, TV, and other video content, leveraging our sales and marketing strengths, as a strategic focus moving forward", he waffled. (Although he did achieve two points in management speak for the use of 'leveraging' and 'moving forward'.)

Here's what is currently available:

Beavis & Butt-head: The Mike Judge Collection, Vol. 2 and 3
Jackass, Vol. 2 and 3
Wildboyz, Vol. 1 and 2
Viva La Bam, Vol. 2, 3, and 4
Aeon Flux: The Complete Animated Collection, (2-disc set)

Can Beavis and Butt-Head save UMD or is it fated to go down in history as a flop? Answers in the Forum. Hehheh... we said... "go down"... Ehehhehhh!!
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Comments

PreciousRoi 26 Jan 2008 12:30
1/4
If they made a deal with cartoon network and some anime studios this might have a snowballs chance.

MTV's greatest hits...probably not...be sweet if they had Sifl and Olly Show though
DoctorDee 26 Jan 2008 13:07
2/4
PreciousRoi wrote:
.be sweet if they had Sifl and Olly Show though

Now THAT's MY United States of Whatever!

But why only Volumes 2 and 3 of Beavis and Butthead?
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PreciousRoi 26 Jan 2008 13:28
3/4
Hey whats up Zapho?

Oh man I had the whole season 1 and 2 at one time...now I can't find them...
Absinthe-Review.net 26 Jan 2008 21:23
4/4
What they need is an affordable line of budget UMDs. Nobody wants something that can only be played in a PSP or a PSP hooked up to a TV and missing features that can be found in the (often times cheaper) DVD counterpart.
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