Nintendo UK has teamed up with McDonald’s to encourage children to get active with a Happy Meal promotion featuring some of its most famous characters. Launching in store on the 19th March, the toy inside every Happy Meal will be one of eight Super Mario-themed toys, fun activities on every box.
The toys will feature classic characters from the Mario series including Mario, Luigi, Toad, Donkey Kong and the classic Super Mushroom power-up. Four of the toys will be interactive including Mario’s Hovering Coin, Donkey Kong Barrel Projector, a Super Sound Mushroom and Mario’s Warp Pipe Embosser.
The Run, Jump and Power-Up with Super Mario promotion also aims to inspire children to get active using some of Super Mario’s moves. They will be encouraged to run, jump and complete active tasks set out by Mario and friends.
McDonald’s is also launching a Super Mario-themed advertisement to support the promotion which will be available from McDonald’s restaurants across the UK and run until 29th April.