Nintendo appoints ND Videogames as official distributor in Russia

Russian launch event this Friday.

Posted by Staff
New Super Mario Bros.
New Super Mario Bros.
Nintendo's international distributor roster continues to grow as Nintendo of Europe appoints ND Videogames in Russia to act as the exclusive and official distributor of Nintendo products for the Russian market, effective immediately.

"We are very pleased with the appointment of ND Videogames as official distributor of Nintendo products in Russia. This is a huge and exciting market and we are looking forward to this being a key growth area for us," said Laurent Fischer, Marketing Director, Nintendo of Europe.

ND Videogames is an independent subsidiary created by Noviy Disk, one of the leading publishers in the Russian media market.

ND Videogames will concentrate on delivering world-class services to the Russian customer including the ever growing and up-to-date line of Nintendo products, official warranty for all hardware and software items sold by ND Videogames, localization and marketing support for trade. In the near future ND Videogames will introduce and support the growing range of Touch! Generations software for the popular Nintendo DS along with the promotion of Nintendo DS and Nintendo DS Lite in Russia. The Touch! Generations software range, developed by Nintendo, will appeal to all age groups, irrespective of age or gaming ability.

ND Videogames will also be the sole importer and official distributor of Nintendo's new home console, Wii, in Russia.

This newly created distributor will use an intensive web campaign as a part of a major marketing push for Nintendo presence in the territory of the Russian Federation. Their official site for Nintendo (www.nintendo.ru) will see a decisive revamp shortly.

Noviy Disk's Nintendo launch event will be held in Moscow, Russia this Friday, September 29th, 2006.