Sony's realised that recapturing true gamers means grabbing the early adopters and therefore creating amazing word of mouth advertising, so with the launch of the PS4 coming up, it's all ahead HARDCORE!To this end the Sony Europe management has been travelling the length and breadth of Europe saying things like:
“We feel that we have developed a controller interface that is equal accessible to the hardest of hardcore gamers who will get the fullest benefits out of their gaming experiences, but when used in combination with the camera or using the touch pad, is very very easily accessible even to the person that is playing games for the first time.”
See the whole interview below:
Translation of txt via DualShockers