SEGA Sammy Holdings has released its financial results for the nine months ending December 31 2012, and the results are particularly hair-raising. While SEGA's consumer division (which includes video games) appears to be getting healthier, a dramatic fall in Sammy's pachinko operations has led to an overall profits slide of 91 per cent.
Net sales for SEGA's consumer division - which also includes its Toy and Animation portfolio - reached ¥60.3 billion for the period ending December 2012, compared to ¥63.5 billion during the same period in 2011. That's a drop of five per cent, but the division's operating income saw it climb out of the red. It made ¥0.5 billion this past nine months, compared to a loss of ¥5.5 billion the year prior.
Although SEGA did have to readjust its consumer division's operating income forecast from ¥0.5 billion to zero for the remainder of the fiscal year (ending March 31 2013), it's still a positive outcome when you consider the division made a ¥15.1 billion loss in the previous financial year. That result, if you remember, led to a large restructure at the company's European and North American offices.
While SEGA managed to hold together, Sammy's pachinko and pachislot division took a major hit after it decided to delay a number of key releases to the next fiscal year. The result? Operating income of ¥7.7 billion, a drop of 88.6 per cent from ¥67.4 billion and a far cry from the projected full-year estimate of ¥70 billion. That dragged down SEGA Sammy's total net income (profits): ¥3 billion compared to ¥34.3 billion - a fall of 91.3 per cent.
SEGA revealed that, due to its restructure in 2012 (and, more specifically, due to the reduction and cancellation of some projects) it saw a year-on-year decline in the number of games sold to consumers. In total, the company sold 6,940,000 units - that's compared to 12,600,000 units sold in 2011 in the same nine-month period. Here's a brief breakdown:Europe Sales:
2,940,000 unitsUSA Sales:
2,430,000 unitsJapan Sales:
1,570,000 unitsPS3 Sales:
1,440,000 unitsPC Sales:
770,000 units360 Sales:
610,000 unitsVita Sales:
390,000 unitsWii U Sales:
260,000 unitsPSP Sales:
20,000 units3DS Sales:
10,000 unitsWii + NDS:
Of these, the company highlights the worldwide performance of some of its flagship titles. Sonic & All-Stars Racing Transformed
has racked up 930,000 sales since launch, while Football Manager 2013
has sold 730,000 units. Yakuza 5
, which is currently only available in Japan, has sold 580,000 units. Phantasy Star Online 2
was also noted for hitting more then 1.7 million registered users.
SEGA Sammy has revised its projections for the end of the fiscal year, with net income changed from ¥40 billion to ¥12.5 billion. The company has not revised its sales targets, meaning that it believes to be on track to accomplish 8,940,000 units by March 31 2013.
Source: SEGA Sammy Holdings