Report: Xbox 360 'Most Popular Video Player in US'

Says an advertising company.

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People love doing this shit.
Anyone who doubts that Microsoft is moving towards a set-top box video future for the Xbox 360 might change their mind after seeing the latest statistics from online video ad company Freewheel. According to its most recent data, the home console is the most popular non-PC device to watch web video in the US.

A commanding 28.2 per cent of data, compiled by Freewheel's own servers, for ad-supported online video usage (so content from NBC, CBA, Vevo and ESPN, but not the ad-free YouTube or Netflix) went to Microsoft's Xbox 360. In contrast, Apple's iPad scored 27.1 per cent, the iPhone 19.4 per cent, Google's Android platform 15.2 per cent and iPod Touch claimed 10.1 per cent.

Despite the fact that this is data compiled by an ad company and not a user poll or survey, it does support Microsoft's recent claim that more people are spending time watching video on the Xbox 360 than ever before. While the company struggles to compete with Apple's iPad in a post-PC future, it seems to have successfully latched onto the TV market - where its long-time rival has yet to make a distinct push despite the success of the Apple TV box.

Does this mean that Microsoft will veer further and further away from its game-centric community roots though? We'll find out soon enough.

Source: AllThingsD
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Comments

DrkStr 11 May 2012 13:00
1/4
So if Apple has 56.6% of the market how is this a win for Microsoft?
Melial 11 May 2012 13:16
2/4
Indeed DrkStr,
What they mean is iOS is the most popular video player in the country by a very large margin.

iOS = 56.6%
Xbox = 28.2%
Android = 15.2%

Why is it that all Android devices are grouped together as are all Xbox models and yet iOS is separated out into separate devices. Are they truly trying to hide the dominance of Apple's iOS platform or something?

What this demonstrates yet again is that iOS completely dominates Android in just about every market and metric despite the larger smartphone Marketshare that Android has managed.

What do people do on their Android devices? They browse the web only a third as much as iOS users, purchase goods online only 10% as much as iOS users, buy only 17% as many apps, purchase only 16% the number of games, activate only 2.7% as many business tablets, etc etc.

It really seems to be the fact that most Android phones are cheap and nasty models that are only good for use as dumbphones making Android unit sales Marketshare completely meaningless.
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huggertron-2000 13 May 2012 05:56
3/4
you need a hug! :( @Melial
what ever it is 22 Jul 2012 03:34
4/4
xbox should go down for a long time like ps3 did to update there stuff there is to much hacking / modding in online games this people should go to jail for hacking i know i am working and talking to people at the FBI to get these done and people that get court hacking or modding will see jail time up to 10 years this is what i was told. this is being done on ps3 right know a lot of people got jail time. xbox is going down and off line some.
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