Microsoft: We'll Outsell PS3 for Entire Generation
Aaron Greenberg expects Sony's console to do well in September.
Uh oh, the corporate heads are talking again. In the latest round of company cheerleading, Microsoft's Director of Product Management for Xbox 360 and Xbox Live (phew) Aaron Greenberg told Game Informer that price cuts from Sony's PS3 and Nintendo's Wii are "not a real concern".
"What I can tell you is we remain confident that Xbox 360 will not only outsell PS3 for the full calendar year, but for this entire generation," Greenberg declared, saying that the real "win" will be determined by "consistently delivering" throughout the console's lifespan.
The comments come as NPD figures are soon to arrive indicating that the PS3 has dominated sales, thanks to a recent refresh of the PlayStation brand in September. The launch of the PS3 'Slim' coinciding with a $100 price cut to $299 and a new ad campaign has resulted in Sony's console sales shooting up by 300 per cent. Similarly, Nintendo dropped the price of the Wii from $249 to $199 last month.
Greenberg agrees that Sony's dominance this month is inevitable; "I can tell you to that when NPD releases September sales later today, we fully expect PlayStation 3 will come in as the console with the most units sold for the month.
"This is frankly not a real surprise to us or the analysts that follow this industry, as it is typical to see a short term bump following the introduction of new hardware and pricing into the marketplace."
NPD sales figures were due to be published today, but an announcement on the company's Twitter page reveals; "Due to last minute processing requirements, Sept '09 VG data will release on Monday not today. We apologize for the inconvenience."
Looks like we'll have to wait a little bit longer for those confirmations to take place.
"What I can tell you is we remain confident that Xbox 360 will not only outsell PS3 for the full calendar year, but for this entire generation," Greenberg declared, saying that the real "win" will be determined by "consistently delivering" throughout the console's lifespan.
The comments come as NPD figures are soon to arrive indicating that the PS3 has dominated sales, thanks to a recent refresh of the PlayStation brand in September. The launch of the PS3 'Slim' coinciding with a $100 price cut to $299 and a new ad campaign has resulted in Sony's console sales shooting up by 300 per cent. Similarly, Nintendo dropped the price of the Wii from $249 to $199 last month.
Greenberg agrees that Sony's dominance this month is inevitable; "I can tell you to that when NPD releases September sales later today, we fully expect PlayStation 3 will come in as the console with the most units sold for the month.
"This is frankly not a real surprise to us or the analysts that follow this industry, as it is typical to see a short term bump following the introduction of new hardware and pricing into the marketplace."
NPD sales figures were due to be published today, but an announcement on the company's Twitter page reveals; "Due to last minute processing requirements, Sept '09 VG data will release on Monday not today. We apologize for the inconvenience."
Looks like we'll have to wait a little bit longer for those confirmations to take place.
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Comments
DrkStr 16 Oct 2009 12:45
1/11
Funny how when your price drop "increases the momentum of sales" the opponent's one is just "a short term bump"!
re 16 Oct 2009 13:46
2/11
Anyone know why his bosses at Microsoft don't encourage Greenberg to keep his mouth shut a bit more? He makes a questionable statement about Xbox 360 outselling PS3 over the life of the system-- which is quite likely to be false given the price drop and more importantly the preference for PS3 in Europe and outright dominance vs 360 in Japan-- and then calls attention to the fact that Sony outsold them last month.
So basically as a reader we get out of it that 1) MSFT is scared, and 2) Now that Sony is at price parity, they are outselling 360 across the board. Not such a smart thing for a MSFT employee to say is it?
So basically as a reader we get out of it that 1) MSFT is scared, and 2) Now that Sony is at price parity, they are outselling 360 across the board. Not such a smart thing for a MSFT employee to say is it?
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Killa 16 Oct 2009 20:26
3/11
Did PS3 sparkle at E3 ? No
Are Servers stable for online players on ps3 ? No
Whats that ? Store wise i seem to think Sony Favor US and don't give a crap about EU ^
& To wrap this up xbox 360 didn't have Watch-dog on their ass about [ Faults ] !
Are Servers stable for online players on ps3 ? No
Whats that ? Store wise i seem to think Sony Favor US and don't give a crap about EU ^
& To wrap this up xbox 360 didn't have Watch-dog on their ass about [ Faults ] !
SPInGSPOnG 17 Oct 2009 05:50
4/11
Did PS3 sparkle at E3 ?
Why, yes it did!
Are Servers stable for online players on ps3 ?[//quote}
Why... yes they are!
Why, exactly would you say that?
No... bu then everyone knows that was FAR fromWatchDog's proudest moment. And everyone but the most rabid fanboy knows Microsoft have had FAR more hardware fault problems than Sony this generation.
Why... yes they are!
Whats that ? Store wise i seem to think Sony Favor US and don't give a crap about EU
Why, exactly would you say that?
To wrap this up xbox 360 didn't have Watch-dog on their ass about [ Faults ] !
No... bu then everyone knows that was FAR fromWatchDog's proudest moment. And everyone but the most rabid fanboy knows Microsoft have had FAR more hardware fault problems than Sony this generation.
Bluejeans 17 Oct 2009 12:11
5/11
@Killa
whats your point, microsofts scared in a nutshell :L
whats your point, microsofts scared in a nutshell :L
sc 17 Oct 2009 14:44
6/11
M$ are getting scared cos of Uncharted 2 has been dominating headlines and people are starting to forget about xbox
PC928 17 Oct 2009 21:19
7/11
"M$ are getting scared cos of Uncharted 2 has been dominating headlines and people are starting to forget about xbox "
What is Uncharted 2? Is it like that Halo game?
What is Uncharted 2? Is it like that Halo game?
black8jac 19 Oct 2009 10:47
8/11
@Killa
Does anybody gives a s**t about what you saing? No
Does anybody gives a s**t about what you saing? No
Craig 20 Oct 2009 12:21
9/11
@ killa - Er yes there was a piece On watchdog last year on the RROD actually.. Do some research idiot... Plus don't forget that resident M$ f**kboy Iain Lee was the man doing the piece! That certainly wasn't biased in the slightest... Still I'll settle for 8% failure over 55 any day! :) lol! As for Greenberg if he expects them to outsell through entire gen, except this month or two, with a years headstart! That clearly isn't the whole gen.... Total gibberish...
stupid microsoft fanboy 26 Oct 2009 14:25
10/11
@Killa Are you stupid? all you got is s**tty halo 3 that aint even that good! uncharted 2 is what you call a real game.
However, watchdog have already been on Microsoft's ass so get your facts right. Yours is caused coz of the s**t build of the xbox
However, watchdog have already been on Microsoft's ass so get your facts right. Yours is caused coz of the s**t build of the xbox
Joe 27 Oct 2009 04:11
11/11
sc wrote:
M$ are getting scared cos of Uncharted 2 has been dominating headlines and people are starting to forget about xbox
Unless you live in a basement decorated with Uncharted 2 themed party supplies, complete with the creators of the game, and all of its biggest fans, I have no idea how you have come to this realization.
That said, even if you do live in the above scenario, it is quite mis-representative of the real world.
Uncharted is a good game, the PS3 is good, but don't talk say stuff that is obviously lame fanboy arguments.
"Omg Mario is better cause it is! everyone says so, nan-nee nan-nee doo doo!!"