SEGA's corporate director, Masanao Maeda, has weighed in on the next-gen platform wars, and he reckons Sony needs to be looking at the PS3's price.
"Name brand, price and software are what count", he said in an interview with news agency Reuters. "Since it's getting difficult to make software availability a differentiating factor, superior marketing and pricing strategy will be the key for Sony", he continued.
SEGA's been refreshingly open of late, with the company's COO, Simon Jeffries, recently admitting its spiky blue mascot needs a bit of C.P.R.
Sony's Head of Worldwide Studios, Phil Harrison, might be inclined to disagree with the first part of Maeda's comments. He recently said, “the best games with the best technology are coming exclusively to [Sony] platforms."
"Name brand, price and software are what count", he said in an interview with news agency Reuters. "Since it's getting difficult to make software availability a differentiating factor, superior marketing and pricing strategy will be the key for Sony", he continued.
SEGA's been refreshingly open of late, with the company's COO, Simon Jeffries, recently admitting its spiky blue mascot needs a bit of C.P.R.
Sony's Head of Worldwide Studios, Phil Harrison, might be inclined to disagree with the first part of Maeda's comments. He recently said, “the best games with the best technology are coming exclusively to [Sony] platforms."
Read More Like This
Comments
Joji 2 Jul 2007 14:56
1/8
Funny to hear this after someone recently saying Wii was a two year fad. Wasn't that a Sega rep/suit too? Sega sound very worried about the PS3 situation, understandably. Perhaps its also because they too aren't keen on Wii and would prefer their heavy investment in PS3 pays off.
Hey, we all already know Sony are too greedy to drop that price to a reasonable level. The clocks ticking but it may already be too late now.
The night of the long knives approaches on Sony HQ.
Hey, we all already know Sony are too greedy to drop that price to a reasonable level. The clocks ticking but it may already be too late now.
The night of the long knives approaches on Sony HQ.
Zoot Alors 2 Jul 2007 15:03
2/8
Joji wrote:
Hey, we all already know Sony are too greedy to drop that price to a reasonable level.
Before I began my new life following the wisdom of The Joji, I would have been bemused about how 'Greedy' could equate to 'not even covering their costs' but now I give myself up to the supreme wisdom, I no longer feel the need to actually engage my brain. Thank you Sensei!
Joji wrote:
The night of the long knives approaches on Sony HQ.
As you say it, so shall it be. The Wisdom of Joji has been spoken! Flee Greedy Sony staff, flee from your long-knived doom.
Ooommm...
more comments below our sponsor's message
headcasephil 2 Jul 2007 15:55
3/8
i think that Sony will have a price drop but not till second bach of games come out so about org/Sep
i think that it is one of those consoles that will be sold and sell very well but at the end of the year when people are looking for something for christmas
Sony all so have to get out to the public that you can buy pre owned games as i no that a lot of people think that you cant and its the same for sd tv ok it looks better on a hdtv but if you cant get one yet as the price is to much then get a svid or rgb cable and it will look fantastic but Sony are going on about hd as people are buying them but not as fast and because sony have have gone on about ps3 as a hd console people think that you cant play on sd tv
the the thing that Sony are forgetting is that you got to be able to sell a console to stupid people
it one of the things that Nintendo have done right
i think that it is one of those consoles that will be sold and sell very well but at the end of the year when people are looking for something for christmas
Sony all so have to get out to the public that you can buy pre owned games as i no that a lot of people think that you cant and its the same for sd tv ok it looks better on a hdtv but if you cant get one yet as the price is to much then get a svid or rgb cable and it will look fantastic but Sony are going on about hd as people are buying them but not as fast and because sony have have gone on about ps3 as a hd console people think that you cant play on sd tv
the the thing that Sony are forgetting is that you got to be able to sell a console to stupid people
it one of the things that Nintendo have done right
Joji 2 Jul 2007 15:57
4/8
I admire your ninja like wit, Zool, I mean Zooty, lol. Insert Amiga game/B5 pun here.
Hey, I won't cry for them. If they disrespect their customers they'll pay the hard way. By the time the knives (metaphor for developer/publishers) are out and striking with Wiimotes, there might not be any Sony employees left to suffer. They've let staff go recently, Kitaragi has gone and so has tha God of War chap too. Is this the sign of Sony in good health?
The imagined sight of PS3 under siege, trying to get hold of Steven Seagal to save them is quite funny. Frankly, not even Kratos can save them now.
Hey, I won't cry for them. If they disrespect their customers they'll pay the hard way. By the time the knives (metaphor for developer/publishers) are out and striking with Wiimotes, there might not be any Sony employees left to suffer. They've let staff go recently, Kitaragi has gone and so has tha God of War chap too. Is this the sign of Sony in good health?
The imagined sight of PS3 under siege, trying to get hold of Steven Seagal to save them is quite funny. Frankly, not even Kratos can save them now.
Joji 2 Jul 2007 16:14
5/8
Dude, good post, but exercise some commas and fullstops. Your post was very painful to read, because they were missing.
Texting on a phone, that's fine, but here, that's bad manners to a Spong global userbase.
Texting on a phone, that's fine, but here, that's bad manners to a Spong global userbase.
hollywooda 3 Jul 2007 09:48
6/8
The price really doesnt come into it for me @ this point, if the PS3 was 200 quid i wouldnt get 1, it would just sit there not getting used. I've got too many games this year to buy & play on my 360 as it is, this time round for me, the PS3 is a no go.
Joji 3 Jul 2007 12:59
7/8
I know some folk have the means to bag PS3 anytime, but the vast majority of us have other commitments, where those pounds count heavily. 360 and Wii are more in tune with peoples wallets.
Come on Sony, show us what you got. Cut that price.
Come on Sony, show us what you got. Cut that price.
Frevel 5 Jul 2007 04:09
8/8
Way to high of a price, not that many games, so I purchased a 360 and loving it.