In what is either a stunning admission that the PS3 launch has slipped until April – or a stunning admission that he doesn’t know his own company’s release schedule, Sony’s CEO, Sir Howard Stringer, has told Cnet that the PS3 will hit Europe in April.
The claim has already been met with a denial from unnamed Sony sources, however.
Stringer’s exact quote in answer to the question, “What are the goals for this year for PlayStation?” is:
”I think it's 6 million units by the end of the quarter, worldwide. And then we have got the European launch in April, which is very important to us. I think we have 20 games out there. I assume we're going to increase the number of games.”
He’s also got some interesting things to say regarding the PS3’s likely break-even date:
”Stringer: Well, I think Kutaragi-san (PlayStation chief Ken Kutaragi) said that it would be break-even by the end of the year, at the end of '07. PS2 was not profitable in the first year. You make it up on the content as the content gathers momentum, the licensees from that and so forth. But the current understanding is that it will be break-even by the end of '07.”
According to a report on gamesindustry.biz, an unnamed Sony spokesman is quoted as saying, "It is not the case that PS3 is launching in April. The date has been and still is March”
We await a correction from Sir Howard’s office… because right now it would appear that not only can the Japanese parent company not communicate to gamers - it can't even get the message across to its own boss.
The full interview is available
here