Japanese gaming giant Namco Bandai is making moves towards setting up as a fully fledged publisher in the US and Europe.
However, it seems - at least in the short-term – that the company is planning on continuing its strategic relationship with Electronic Arts. The two giants are working together to co-publish the highly-anticipated PC game,
Hellgate: London, in Europe and North America.
Makoto Iwai, Senior Vice President of Namco/Bandai's development group said, “
Hellgate: London is more than just a highly anticipated PC game. It is the cornerstone of a franchise and that requires a different approach than the average product."
“This partnership assures the best possible outcome for
Hellgate: London from both a development and customer-reach standpoint.” said Bill Roper, CEO of Flagship Studios. “By working with both companies in their undisputable areas of strength and expertise, we can bring the game to as many people as possible while maintaining our development focus and schedule at Flagship Studios.”
Hellgate: London has already generated an unprecedented amount of media attention for an original concept, having already had over thirty magazine covers. Check out this bunch of new screens and artwork we've just been sent from EA.
See
SPOnG’s Hellgate: London page for more details and images on this sure-to-be-huge action RPG.
The game is set for an early 2007 release. Namco/Bandai will retain the publishing rights to future
Hellgate: London projects.