Sony Computer Entertainment this morning announced that it will again slash the retail asking price of its PlayStation 2 hardware set, this time to £169.99. The new price point comes into effect this Saturday, August 31.
Just hours later, Microsoft responded with its own price cut, reducing the price of their Xbox from £199.99 to £159.99. The cut will, again, be effective from this Saturday, August 31.
Microsoft’s blatant counterattack makes PlayStation 2 the most expensive console on the market, but Sony is unlikely to respond further.
Rumour has it that Microsoft UK is also considering a bundle with a free DVD handset and receiver, though nothing is confirmed at this time.
It is also rumoured that Nintendo may be looking to reduce the price of the GameCube to £99 in the UK, as all three hardware manufacturers gear up to face their first Christmas battle.
Expect some announcements later this week from ECTS and Nintendo’s breakfast press briefing.
Just hours later, Microsoft responded with its own price cut, reducing the price of their Xbox from £199.99 to £159.99. The cut will, again, be effective from this Saturday, August 31.
Microsoft’s blatant counterattack makes PlayStation 2 the most expensive console on the market, but Sony is unlikely to respond further.
Rumour has it that Microsoft UK is also considering a bundle with a free DVD handset and receiver, though nothing is confirmed at this time.
It is also rumoured that Nintendo may be looking to reduce the price of the GameCube to £99 in the UK, as all three hardware manufacturers gear up to face their first Christmas battle.
Expect some announcements later this week from ECTS and Nintendo’s breakfast press briefing.
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