The Financial Times no less is stating that the High-Def DVD format war between HD-DVD (Toshiba and its mates) and Blu-ray (Sony and its mates) is over - and Sony has won.
Yup, the trusted organ of the financial world states, "It looks like we have a winner. After months of see-sawing, the battle to determine the dominant format for high-definition DVDs has tipped strongly to Sony’s Blu-ray."
This thoroughly supportive piece of copy comes off the back of the news that Warner Brothers has announced that it will stop releasing HD movies in the rival format.
The FT also announces, using a word that shocked us for such a mighty organ that, "Roughly 70 per cent of new movies will now be released exclusively on Blu-ray". Roughly? Roughly!? How times have changed.
We also feel that the paper means, "70% of
HD movies". If not - if it really means that 70% of ALL new movies" then Sony really would have won hands down.
Toshiba isn't lying down and taking it though, with Jodi Sally, vice-president of marketing for digital audio and video at Toshiba America Consumer Products, coming on all fighty and saying,"We've been declared dead before". Okay, on the one hand you can read this to mean that it is now being declared dead and Jod's accepting it. On the other hand, maybe Sally's mocking that 70% release rate.
Despite apparently cancelling several events at CES in Las Vegas, the HD-DVD camp - which includes Microsoft - is not giving up the fight. In fact, Toshiba has even thrown doubt on the deal, saying that it has being given "commitments" from Warner. No one, however, has come forward to take the deal to court based on these commitments - ergo, this could simply be fear, uncertainty and doubt... but surely that's not a tactic that anybody would use in the modern world of business?
Source: The Financial Times
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