Microsoft has appointed former Nintendo man Jeremy Dale to EMEA Regional Vice President of Retail Sales and Marketing in the Entertainment & Devices Division. Dale joins the company from Motorola, having previously worked at Nintendo and Orange.
Dale's appointment comes after Microsoft announced that it will be setting up its own retail outlets to sell, among other things, Xbox 360 hardware, games and peripherals.
His experience as commercial and marketing director at Nintendo UK included launching "the legendary Pokémon franchise and spearheaded the resurgence of the Gameboy brand."
According to the company, "Dale will be responsible for expanding the reach of Microsoft consumer products and continuing to strengthen the Microsoft brand throughout EMEA, reporting to Redmond-based Corporate Vice President, Mitch Koch.
"Dale will focus on expanding the reach of Microsoft’s consumer product portfolio including Xbox, Windows, Office and PC hardware, and on working with retail throughout Europe to bring hardware, software and service experiences to life in new and engaging ways."
Dale's appointment comes after Microsoft announced that it will be setting up its own retail outlets to sell, among other things, Xbox 360 hardware, games and peripherals.
His experience as commercial and marketing director at Nintendo UK included launching "the legendary Pokémon franchise and spearheaded the resurgence of the Gameboy brand."
According to the company, "Dale will be responsible for expanding the reach of Microsoft consumer products and continuing to strengthen the Microsoft brand throughout EMEA, reporting to Redmond-based Corporate Vice President, Mitch Koch.
"Dale will focus on expanding the reach of Microsoft’s consumer product portfolio including Xbox, Windows, Office and PC hardware, and on working with retail throughout Europe to bring hardware, software and service experiences to life in new and engaging ways."
Companies:
Microsoft
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