The concept of PAIN was derived from an extensive teen market research report. The findings of the report indicated that comedy, random chaos, creativity, community and competition were the central figures driving entertainment choices for the teen audience.
PAIN is much more than a game, its actually a creative, user-driven comedic experience that presents players with the unique opportunity to control and capture the irreverent style of humor found in television shows such as Jackass or Viva La Bam. The game boldly tackles a rarely explored area of video-gaming comedy. Many games and products have allowed players to experience scripted, comedic scenes, but none have successfully allowed the end-user to actually be the architect of these situations...until now.
One thing is certain; gamers have never seen anything quite like PAIN...