In last week's Famitsu, it emerged that Sony's Portable gaming offering, the PSP, will only be available in black - not any of the interesting pastel colours as touted at this year's E3.
Speaking to the Japanese magazine, a Sony PR representative said, "[The multiple coloured machines] were just for reference. We plan to make the system black," which seems a little short sighted, given that the black version was considered by many to be the least attractive PSP shown at the LA Expo.
As IGN points out, it seems highly unlikely that Sony will stick to a Henry Ford-inspired black-only policy, though current thinking is that black will be the only option at launch.
If this changes, we'll let you know.