Microsoft Sees Xbox Future in the Cloud
Ex-Sony man Phil Harrison lays out the plan
If, like many people in the world - including a lot of the UK - your broadband is a bit wanting, Microsoft's corporate vice president of Microsoft's Interactive Entertainment Business, the lovely Phil Harrison has some bad news regarding the future of the Xbox...
Two words: "The Cloud"... Speaking at the opening of Microsoft's new London studios ('Lift London') today, the ex-Sony studios head described why he has jumped from one platform holder to another - and it has nothing to do with a massive pay rise:
“I wanted to create from scratch a 21st century studio. Not a studio that would make retail products. A studio that would make games for the cloud. Putting together the most incredible talent ever seen in a start-up," he said.
And he reinforced the point, stating: "The shift is from packaged goods to connected products. We will continue to support retail with our products for sure. But we are going to keep creating features that are enhanced and improved by the network.
The massive upside if it comes off is that, “The traditional retail games release model, massive up-front-design and development costs, will change and as we do know is change. We will still see the big blockbuster games. But for the larger, networked gamers, we need to think of new business models.”
More over on MCV
Two words: "The Cloud"... Speaking at the opening of Microsoft's new London studios ('Lift London') today, the ex-Sony studios head described why he has jumped from one platform holder to another - and it has nothing to do with a massive pay rise:
“I wanted to create from scratch a 21st century studio. Not a studio that would make retail products. A studio that would make games for the cloud. Putting together the most incredible talent ever seen in a start-up," he said.
And he reinforced the point, stating: "The shift is from packaged goods to connected products. We will continue to support retail with our products for sure. But we are going to keep creating features that are enhanced and improved by the network.
The massive upside if it comes off is that, “The traditional retail games release model, massive up-front-design and development costs, will change and as we do know is change. We will still see the big blockbuster games. But for the larger, networked gamers, we need to think of new business models.”
More over on MCV
Companies:
Microsoft
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Comments
ghoti 11 Jan 2013 11:58
1/1
"The traditional retail games release model, massive up-front-design and development costs, will change and as we do know is change."
This man talks sense.
This man talks sense.