Modern Warfare 3 in "Biggest Entertainment Launch in History" Claim

And Activision CEO makes a lot of money...

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Modern Warfare 3 in "Biggest Entertainment Launch in History" Claim
Based on unaudited internal figures Modern Warfare "Becomes Biggest Entertainment Launch in History"! at launch.

Sorry... that was last year's story (full thing here.)

This year's story is that...

"Call of Duty: Modern Warfare 3 has become the biggest entertainment launch ever with an estimated sell-through of more than $400 million and more than 6.5 million units in North America and the United Kingdom alone in the first 24 hours of its release, according to Charttrack and retail customer sell-through information."

So, this year the figures are audited, which is excellent.

"This marks the third consecutive year that the Call of Duty franchise has set day one launch records across all forms of entertainment, something no other entertainment franchise in any medium has ever accomplished," continues the blurb.

Frankly, well done Acti/Blizz.

Meanwhile... on November 8th Bobby received $1,040,403.84 selling some of his shares. He sold 7,4688. He has 3,228,323 remaining shares (so it says here.)

Full sales figures blurb here.

Comments

Matthew O'Donnell 11 Nov 2011 15:12
1/3
It will also be the biggest disappointment, biggest return base and biggest scam. Still waiting on my Elite Prizes from Beta, rest of worlds still waiting for Elite itself.
deleted 12 Nov 2011 00:22
2/3
im a bit unsure about the new maps it deffo feels like infinity ward didnt make this game.
Tim Smith 14 Nov 2011 10:19
3/3
Matthew O'Donnell wrote:
It will also be the biggest disappointment, biggest return base and biggest scam. Still waiting on my Elite Prizes from Beta, rest of worlds still waiting for Elite itself.


Feck...

On another issue Matthew.. have you joined us on the new Forum yet??
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