The latest financial reports on Nintendo’s rising share value puts the Kyoto-based company’s market value slightly higher than that of the Sony Corporation, which also means that Nintendo is currently one of Japan’s top ten most valuable companies.
Nintendo posted revenue of 966.5 billion yen (£3.9 billion) in the year ended March 2007, and forecast 1.14 trillion yen (£4.6 billion) this business year.
Impressive stuff, and clearly down to the ongoing runaway success of its new generation strategy with the DS and, more recently, Wii.
Business news service Bloomberg reports that shares in Nintendo rose by up to two percent to a record 46,350 (£187.56) yen over the weekend, boosting its market value to 6.57 trillion yen (£26.5 billion).
At the same time Sony’s market value has fallen to 6.51 trillion yen (£26.35 billion) as its stock dropped 0.9 percent to 6,490 yen (£26.26).
"Nintendo's strength is its ability to create a new market,'' said Takeshi Koyama, an analyst with Mizuho Securities Co., who also shifted his rating on the videogame industry up by one notch to "moderately bullish'' from "neutral.''
According to Tokyo-based research firm Enterbrain Inc. Nintendo sold 251,794 Wiis in May in Japan (topping PlayStation 3 sales by a five-to-one margin) and, according to NPD Group Inc., 338,000 Wiis in the U.S. (compared with 81,600 PlayStation 3 units).
"We thank the high evaluation on us from the market,'' said Ken Toyoda, a Nintendo spokesman. "We want to meet market expectations with expansion of our DS and Wii sales.''
Elsewhere, Japanese economic news source Nikkei.net is reporting that the big third party publishers are shifting their focus from Sony to Nintendo, pointing out that both Namco Bandai and SEGA have doubled their amounts of Nintendo-compatible games in the last financial year, with that other Japanese gaming giant, Capcom, also considerably increasing its support for Nintendo.