Microsoft’s Xbox 360 HD DVD drive has hit store shelves today for the princely sum of £129.99.
With stand-alone HD DVD players typically retailing at close to £400, if you were to buy a 360 console and treat yourself to the DVD kit as well, you’d still only find yourself paying £409.98. That is also 15 quid less than a Blu-Ray equipped PS3 (when/if it gets here).
We’re predicting 360 bundles including the player before the PS3 UK launch. It’ll probably be at a lower price-point than the two bought separately, putting further distance between Sony and Microsoft price-wise. Let us know whether you think this is savvy business or mournful desperation in the forum below.