BBC joins SI on WWW

Corporation to provide news and feature content to

Posted by Staff
Sports Interactive (SI), the creator of the Championship Manager series, has joined forces with the BBC to provide up-to-the-minute sports news and in-depth sports analysis to visitors to its website,

From today, visitors to will be greeted with two separate streams of BBC content: a live sports news feed direct from and 'BBC Sport Plus', featuring the best of BBC Sport feature content, with opinion and analysis from some of the BBC's best-known experts including Gary Lineker, Alan Hansen and John Motson.

"The SI website is much more than just the usual online brochure, it's the focal point and meeting place for the large and active community which has grown up around our games," says Miles Jacobson, Managing Director of Sports Interactive. "This partnership with the BBC allows us to give that community more of what they want, detailed sports information from one of the world's best-known and most respected media sources."

"Working with Sports Interactive gives us access to one of the most active and knowledgeable online communities of sports fans," says Steve James, Business Development Manager for BBC Sport Interactive. "In return, Sports Interactive's fan base can look forward to gaining easy access to the kind of comprehensive and authoritative content that only the BBC can provide." is one of the UK's most popular sports-related websites, attracting an average of 350,000 unique users per month. The site offers a range of news and downloadable content relating to all of SI's games (visitors to the site have accessed more than 1,000,000 downloads since its relaunch in February of this year). The site also acts as a meeting place for fans of SI's games, with the 50,000 registered forum users posting up to 7,000 individual messages on a daily basis.

The new partnership will initially see the BBC provide Sports Interactive's fan base with Euro 2004 news and punditry pieces from some of the best known football names on the BBC such as, Gary Lineker, Alan Hansen and John Motson. Following the climax of that tournament on July 3rd, the content will switch to more general coverage of football and other sports.