Eidos, one of the world's leading publishers and developers of entertainment software, announces it has secured a co-publishing deal with Artificial Mind and Movement (A2M) for the hip hop music video game Get On Da Mic. The game is being developed by A2M in partnership with Highway1 Productions, Inc. (Hwy1), along with a second title, Get On Da Floor, a hip hop-centric dance title. Get On Da Mic will be released in autumn 2004, and Get On Da Floor will follow in spring 2005. Both games will be available for PlayStation 2.
Paul Baldwin, vice president of marketing for Eidos North America says: "Get On Da Mic immerses players in the alluring world of becoming a hip hop celebrity. A2M has secured one of the most robust music soundtracks available in any music game featuring over 40 tracks. The game also boasts a non-confining freestyle mode allowing players to show off their lyrical skills."
Remi Racine, president and chief executive officer of A2M says: "A2M has found an ideal partner in Eidos, whose expertise in bringing cutting-edge titles to market will truly benefit Get On Da Mic."
Get On Da Mic allows you to live the fantasy of rap superstardom, embracing the famous excesses of the hip hop lifestyle along the way. Using a USB headset you must wow the crowds with your 'dope' rapping style as you go from the street, play "da clubs," record at the studio, and shoot the video. Finally you must perform in front of thousands of fans in order to acquire the fantastic material wealth that comes with success. Powerful producers, shady agents, and innumerable groupies line the road to fame.
Michael Betti, co-founder of Hwy1 Productions says: "We are excited that A2M's remarkable grasp of hip-hop lifestyle and culture has been perfectly matched with Eidos' impressive ability to deliver ground-breaking titles."