Newkidco Unleashes Tom and Jerry Video Games.

It’s the Ultimate Game of Cat and Mouse as NewKidCo Unleashes Tom And Jerry Video Games
for the Playstation Game Console,
Nintendo 64 and Game Boy Color Game Systems.

Leading Children’s Video Game Publisher Introduces The Ultimate Slapstick Duo To The World Of High-Tech.

ELECTRONIC ENTERTAINMENT EXPO (E3) – BOOTH #4101 – Los Angeles, CA – May 11, 2000. NewKidCo International (OTC BB:NKCIF; TSE:NKC) will preview three exciting new Tom and Jerry video games, each with their own distinct approach to the Tom and Jerry world, at the 2000 Electronic Entertainment Expo in Los Angeles from May 11 through 13, 2000.

“We’re excited to bring this classic duo into the new millennium through video games,” said Hank Kaplan, president of NewKidCo, LLC. “Their unrivaled slapstick antics and mayhem have given the game developers a tremendous wealth of material to draw from.

Tom and Jerry in House Trap -- PlayStation.

In this frantic split-screen adventure, players play as Jerry and try to outwit Tom. By setting traps, dropping tacks, throwing frying pans and unlocking ironing boards all in an effort to defeat Tom once and for all. You can even blow your dog whistle to sick Spike on Tom. It’s household hi-jinx galore , in which split screen action allows you to watch the results of your “trap-setting” techniques. Play as Jerry or have a friend join in as Tom. Featuring one or two player modes and 15 different environments of play. Tom and Jerry in House Trap will be released for PlayStation in October 2000.

Tom and Jerry in Fists of Furry – Nintendo 64.

It’s a knock down, drag out, slamfest to the finish in a slapstick fighting game like no other! It’s your turn to catch the mouse or outwit that cat! Choose from Tom, Jerry, Butch, Spike, Tike, Tuffy, Toodles or Duckling in the zany mayhem that made this cast of characters famous. Fight with frying pans, pool cues, pies, drainpipes and much, much more. Fight to the finish in one of 9 different arenas all based on classic Tom and Jerry settings. One or two players. Tom and Jerry in Fists of Furry will be released for Nintendo 64 in October 2000.

Tom and Jerry in Mouse Attacks – Game Boy Color.

The cat is up to his old tricks again. This time Tom has kidnapped five of Jerry’s best friends and, playing as Jerry, it’s up to you to safely maneuver through six different fun, action-packed and booby-trapped environments to rescue them. Jump over mousetraps, duck
under frying pans – but definitely don’t fall for that old cheese trick, because Jerry’s friends’ safety depends on you. Solve puzzles along the way to find clues that will lead you to where Tom took Jerry’s friends. As a special reward for finishing levels and rescuing Jerry’s friends, you will be treated to highlights from original Tom and Jerry cartoons. Featuring five levels and more than ten mini games and puzzles, Tom and Jerry in Mouse Attacks will be released for Game Boy Color (Dedicated) in September 2000.

NewKidCo’s Tom and Jerry video game titles will be supported by national television and print advertising, major public relations initiatives, synergistic Warner Bros. programs with other key licensees, online outreach programs, a dedicated website, links to other Tom and Jerry licensee sites and consumer promotions including contests, sweepstakes, and giveaways.

About Warner Bros.

Warner Bros. Consumer Products, a division of Warner Bros., a Time Warner Entertainment Company, L.P., is one of the leading and most diversified licensing and retail merchandising organizations which includes a vast library of intellectual properties and the Warner Bros. Studio Stores, including wbstore.com, an e-commerce website. With over 3,700 licensees, Warner Bros. Consumer Products licenses the rights to names, likenesses and logos for a variety of entertainment properties, categories, and Warner Bros. name icons that include Looney Tunes, Batman, Superman, Scooby-Doo, The Wizard of Oz, Friends, ER, and its newest member, Harry Potter.

About NewKidCo International.

NewKidCo International Inc. (OTC BB: NKCIF; TSE: NKC) publishes video games for young children. NewKidCo's mission is to become the leading provider in the children's video game category with such licensed properties as Sesame Street® from Children's Television Workshop®, Winnie The Pooh®, Doug, Disney Classic characters and Mulan from Disney, Dragon Tales from Sony Pictures Consumer Products/Children’s Television Workshop, Tom and Jerry® from Warner Bros. and Hello Kitty® from Sanrio. NewKidCo's products are sold nationwide through the retail channel. To learn more, visit http://www.newkidco.com.