LONDON ? 4th November 2011 ? GAME and gamestation, the UK?s leading game retailers, are getting ready to ?lock n load? as they open their doors at midnight on Monday, ahead of the launch of the latest in the hugely popular Call of Duty franchise; Call of Duty®: Modern Warfare® 3, on Tuesday 8th November.
To meet the massive demand, 574 GAME and gamestation stores* across the country will be open at midnight. Call of Duty fans will get the chance to be first in the queue to experience the long awaited third instalment of this highest grossing entertainment franchise in the world.
GAME?s flagship store on Oxford Street will be hosting a spectacular midnight launch, offering fans a chance to get hold of official Call of Duty merchandise. If that isn?t enough, customers will also have the chance to win fantastic prizes, including a TV from the latest Samsung range, which will be sure to complement all the action from the latest Modern Warfare installment and will be given away to one lucky customer on the night.
Fans ?on duty? will also be treated to a special delivery of the new release in a style never seen before at GAME! Furthermore via a green screen, fans will be digitally placed into key art from the game, an exclusive Call of Duty keepsake just for GAME customers.
Neil Ashurst, head of UK PR at GAME said: ?With this year?s Modern Warfare installment being bigger and better than ever before, we wanted to give our customers the most exciting midnight launch possible. With 574 GAME and gamestation stores opening at midnight for the launch of the biggest title of the year, we?ve drafted in our troops for the UK launch of the game giving our customers the chance to get their hands on the game as soon as it hits the shelves.?
For the latest information on Call of Duty: Modern Warfare 3 midnight store launches, visit www.game.co.uk
Call of Duty: Modern Warfare 3 is also available for pre-order in store and on the GAME or gamestation website.