Activision publishing and Nelvana Enterprises going big with the Fall release of Bakugan Battle Brawlers: Defenders of the Core

For the First Time Control Towering Bakugan, Completely Customizable With Devastating Attacks

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Activision Publishing, Inc. (Nasdaq: ATVI) and Corus Entertainment Inc.’s Nelvana Enterprises announced today the fall release of Bakugan Battle BrawlersTM: Defenders of the Core for Nintendo DSTM, WiiTM, the PSP® (PlayStation®Portable) system, the PlayStation®3 computer entertainment system, and the Xbox 360® video game and entertainment system from Microsoft. This sequel to the 2009 hit Bakugan Battle BrawlersTM, once again based on the top-rated television series and Spin Master’s best-selling toy, blends fast and fluid fighting tactics with real time strategy elements to bring the monsters to life on a breathtaking scale.

“The ever-growing number of Bakugan fans told us they wanted more action and direct control over their brawlers,” said David Oxford, Activision Publishing. “So we built Bakugan Battle BrawlersTM: Defenders of the Core around real time 3D action featuring customizable Bakugan that are over six stories in height, in wide open destructible environments. Never before have Bakugan brawls been this massive!”

In Bakugan Battle BrawlersTM: Defenders of the Core, players will create a new hero and lead the brawlers on an epic adventure to save Earth’s cities from Spectra and his Vexos minions. Players will discover a whole new aspect of Bakugan by being given complete control over their creatures when taking on their opponents as Bakugan transform from small balls into towering creatures. In the midst of intense battles, players will find themselves bravely exploring dangerous and dark areas to stop the evil spirits that are sucking the life force from the world. Players will unlock all-new levels and characters as they unearth hidden clues and defeat opponents in the quest to save the world from ultimate destruction. Bakugan Battle BrawlersTM: Defenders of the Core also features split-screen multiplayer action in three different game modes in the console versions, and linked multiplayer on Nintendo DSTM and PSP system. Coupled with real-time battle gameplay, this will be the first time that players can duke it out with their Bakugan in head-to-head duels, free for all, and strategic destruction battles.

“We are pleased with Activision’s efforts to evolve the franchise in videogames and push the limit of what fans expect from an interactive Bakugan experience,” said Colin Bohm, Vice President and Managing Director, Nelvana Enterprises. “Bakugan Battle BrawlersTM: Defenders of the Core feels like the TV show come to life on a scale I never imagined.”

Bakugan remains a blockbuster leading toy property, winning two of the biggest 2010 Toy of the Year Awards: Boy Toy of the Year and Property of the Year. Bakugan Battle BrawlersTM: Defenders of the Core is once again developed by veteran Japanese studio NOW PRODUCTION, Co., Ltd. The television series is a co-production from Nelvana Enterprises, Spin Master Ltd., Sega Toys Ltd., TMS Entertainment, Ltd., Japan Vistec Inc. and Sega Corporation, with animation by Japan Vistec Inc. and TMS Entertainment, Ltd.