First ECW Wrestling Video Game Capitalizes on Hot Category
Acclaim's ECW Hardcore Revolution is number 2 game on PlayStation game console week of Feb. 13 - 19
Glen Cove, NEW YORK (March 1, 2000) - Acclaim Entertainment, (NASDAQ: AKLM), a leading worldwide interactive entertainment company, announced today that ECW Hardcore Revolution climbed the video game charts in just two days to become the No. 2 selling video game on the PlayStation game console the week of February 13-19, according to NPD TRSTS Video Games. According to the same source, the game was also No. 6 on Nintendo 64 during the same period. ECW: Hardcore Revolution is the first video game featuring Extreme Championship Wrestling.
"We are very pleased with the initial response to ECW: Hardcore Revolution," said Vice President of Acclaim Sales, Brad Loucks. "We have already sold over 600,000 units, and have received reorders from virtually every major retailer. Additionally, we are pushing the game at the local level with autograph sessions at major retailers across the country with the most popular ECW wrestling stars."
"ECW Hardcore Revolution was the top selling PlayStation and Nintendo 64 software product at Electronics Boutique," said Pete Roithmayr, VP of Merchandising/Video Game Division, for Electronics Boutique. "With the wrestling market still hot from the Christmas buying season, Acclaim successfully introduced an exciting new wrestling brand. ECW Hardcore Revolution clearly outperformed our expectations."
Extreme Championship Wrestling, one of the "Big 3" national federations, is widely noted as the true innovator of wrestling, combining high-risk manoeuvres with adult-themed storylines. ECW is broadcast weekly on TNN Friday nights and is their number one rated show. Additionally, it is seen by millions of fans on a nationally syndicated program.
ECW Hardcore Revolution features over 40 of the most extreme wrestlers, including: Rob Van Dam, Tommy Dreamer, Mike Awesome, Raven, and more; the first-ever Barbed-Wire Match; first-ever Wrestling Legends; three all-new arenas; over 20 game modes; new weapons; photo realistic wrestlers with real-life faces and actual gimmicks; over 400 motion captured animations, with signature and trademark finishing moves for each wrestler; and color commentary from the voice of ECW -Joey Styles.
ECW Hardcore Revolution is currently supported by a multi-million dollar national marketing campaign featuring TV, with network, cable and top spot media buys; nationally syndicated and spot radio advertising and promotions; and a six-consecutive-page print campaign in major gaming and wrestling publications. Acclaim's dedicated online community, www.HardcoreRevolution.com, has received millions of hits in keeping ECW's loyal fans up-to-date with news, game information, and multimedia. Acclaim's ECW Hardcore Revolution Video Game is the title sponsor of the first two ECW Pay-Per-Views for 2000, "Guilty as Charged" (January) and "Living Dangerously" on March 12, 2000.
"We are very pleased with the initial response to ECW: Hardcore Revolution," said Vice President of Acclaim Sales, Brad Loucks. "We have already sold over 600,000 units, and have received reorders from virtually every major retailer. Additionally, we are pushing the game at the local level with autograph sessions at major retailers across the country with the most popular ECW wrestling stars."
"ECW Hardcore Revolution was the top selling PlayStation and Nintendo 64 software product at Electronics Boutique," said Pete Roithmayr, VP of Merchandising/Video Game Division, for Electronics Boutique. "With the wrestling market still hot from the Christmas buying season, Acclaim successfully introduced an exciting new wrestling brand. ECW Hardcore Revolution clearly outperformed our expectations."
Extreme Championship Wrestling, one of the "Big 3" national federations, is widely noted as the true innovator of wrestling, combining high-risk manoeuvres with adult-themed storylines. ECW is broadcast weekly on TNN Friday nights and is their number one rated show. Additionally, it is seen by millions of fans on a nationally syndicated program.
ECW Hardcore Revolution features over 40 of the most extreme wrestlers, including: Rob Van Dam, Tommy Dreamer, Mike Awesome, Raven, and more; the first-ever Barbed-Wire Match; first-ever Wrestling Legends; three all-new arenas; over 20 game modes; new weapons; photo realistic wrestlers with real-life faces and actual gimmicks; over 400 motion captured animations, with signature and trademark finishing moves for each wrestler; and color commentary from the voice of ECW -Joey Styles.
ECW Hardcore Revolution is currently supported by a multi-million dollar national marketing campaign featuring TV, with network, cable and top spot media buys; nationally syndicated and spot radio advertising and promotions; and a six-consecutive-page print campaign in major gaming and wrestling publications. Acclaim's dedicated online community, www.HardcoreRevolution.com, has received millions of hits in keeping ECW's loyal fans up-to-date with news, game information, and multimedia. Acclaim's ECW Hardcore Revolution Video Game is the title sponsor of the first two ECW Pay-Per-Views for 2000, "Guilty as Charged" (January) and "Living Dangerously" on March 12, 2000.
Companies:
Acclaim