LOVEFiLM Declares War on Netflix, Undercuts Rival

Posted by
LOVEFiLM Declares War on Netflix, Undercuts Rival
Oooh, get your handbags ladies - this is war. LOVEFiLM, anticipating the arrival of Netflix in the UK today, has reminded everyone of its streaming-only service called LOVEFiLM Instant - and today has undercut its US rival's monthly subscription fee by £1.

The Amazon-owned service released a statement this morning celebrating the fact that it had reached two million subscribers. The "introductory" price of £4.99 a month for the stream-only option isn't yet effective on the official website. It may well be implemented later today.

With both LOVEFiLM and Netflix offering free trials, the battle for the streaming content space is truly on. Compare, and see which one you prefer. Let us know what you think in the comments box below.
Companies:

Comments

Michael 9 Jan 2012 11:37
1/2
It's been effective since December 6th 2011 http://cl.ly/3B0S1G033G1v3q1X3T2R
Dreadknux 9 Jan 2012 11:38
2/2
@Michael True, but they announced it today. :)
Posting of new comments is now locked for this page.