HMV Denies Cashing in on Game Group Demons
UK High Street Retailer takes moral high ground
"We've not sought to draw attention to GAME's current situation, partly because we feel for their employees and respect what they're going through but mainly because we just want to focus on our own positive message about key stock availability and strong offers we may have." So says a spokesman for UK retailer HMV this week regarding reports that it took help from Electronic Arts during the launch of Mass Effect 3 to the detriment of the GAME Group.
MCV reports that HMV spokesman's response to a RetailWeek story entitled, "HMV set to benefit as Game struggles".
"Gamers know enough about what's going on anyway, and if there have been any press reports, then that's the usual speculation that we have no control over and have done or said absolutely nothing to encourage. If the odd store has been a little exhuberant on a local level then we have acted quickly to address this and it certainly isn't typical of the approach adopted by HMV," says the unnamed HMV speaker.
"Any media comment or headline suggesting otherwise is in our view unfair and misleading, particularly when you think there is a lot more we could be saying or doing but are purposefully holding back."
Source: MCV
MCV reports that HMV spokesman's response to a RetailWeek story entitled, "HMV set to benefit as Game struggles".
"Gamers know enough about what's going on anyway, and if there have been any press reports, then that's the usual speculation that we have no control over and have done or said absolutely nothing to encourage. If the odd store has been a little exhuberant on a local level then we have acted quickly to address this and it certainly isn't typical of the approach adopted by HMV," says the unnamed HMV speaker.
"Any media comment or headline suggesting otherwise is in our view unfair and misleading, particularly when you think there is a lot more we could be saying or doing but are purposefully holding back."
Source: MCV
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