It appears that's the reason that the Wii hasn't really grabbed the gaming 'hardcore' isn't down to games. It's down to marketing... and Saturo Iwata regrets this.
"I now regret that we didn't tie up with someone outside the company to market the Wii. If we had done that, the fate of the Wii might have been different", he admits.
"Now I am aware that we should not rely too much on ourselves. You will see what I mean by this when we market the 3DS and the Wii in the future."
Well, that's fine timing for the newly admitted to Project Cafe.
Via Reuters
"I now regret that we didn't tie up with someone outside the company to market the Wii. If we had done that, the fate of the Wii might have been different", he admits.
"Now I am aware that we should not rely too much on ourselves. You will see what I mean by this when we market the 3DS and the Wii in the future."
Well, that's fine timing for the newly admitted to Project Cafe.
Via Reuters
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Comments
a 26 Apr 2011 13:00
1/1
Its all about the successor to the Wii now. I cant see much of a future for the Wii and no amount of marketing will alter that. Better graphics, better third party support and a good online strategy are needed this time.