You have to admire** the lengths of which Microsoft is pushing its Kinect motion-sensing device - Studios chief Phil Spencer has said it will be "the biggest platform launch in the history of the industry."Speaking in a recent interview, Spencer also batted away suggestions that the peripheral could be the next Sega 32X, stating that Kinect is "a long term commitment from us, not an accessory.
"This is us adding to our platform, just the way we added live to the platform, and now it's pervasive across everything we do, Kinect we expect to show up in exactly the same way. It will not be the 32X."
When asked what Microsoft's sales expectations are for Kinect, Spencer replied, "I know [Don Mattrick] was quoted saying a holiday target of over 3 million. I think about it in a bigger way than that. Not that Don's wrong; that's the number that he stated, but a lot has to happen in order for us to have success.
"Our content partners have to ship great games, our retail partners have to be there with us, our marketing has to be there in a very impactful way. We are investing in this like we've never invested in a platform launch. This is, for us, the biggest platform launch in the history of the industry. "
Certainly, Microsoft has confidence. What do you think, readers?
** No, you don'tSource:
Edge