PlayStation 3 Price Cuts Loom Again In US
No more 60Gb units for sale after inventory sell-out
The Bloomberg news agency reports today that not only will Sony stop selling the 60Gb version of the PlayStation 3 in the USA once stocks have cleared, but that this could signal the much talked-about price drop.
The news of the death of the 60Gb comes via an email from Kimberly Otzman, a spokeswoman for Sony's U.S. games business, SCEA. She also states that the 60Gb versions will last 'through' October. This quote is rapidly followed with the assumption that the 60-gig will be replaced by an 80Gb version and hence a price cut. The agency supports its theory by quoting analyst Michael Pachter from Wedbush Morgan Securities.
No, hold on there! It isn't Pachter at all... it's another WMS analyst, this one's called Edward Woo from the Los Angeles office, who tells us "That's what everybody's expecting", says Ed, "That would be a surprise if they don't.''
So, everybody is expecting it. That's what we call analysis. Ms Otzman would not comment on the new hard disk or the price cut. This comes on the back of senior director of corporate communication Dave Karraker, telling PC World, the following earlier in the week, "We no longer have any inventory in SCEA warehouses. All inventory has been purchased and shipped to retailers.
"We don't have visibility as to if that is on their store shelves or in their warehouses at this time. However, based on inventory reports from our retailers, there is ample supply still left in the channel."
The news of the death of the 60Gb comes via an email from Kimberly Otzman, a spokeswoman for Sony's U.S. games business, SCEA. She also states that the 60Gb versions will last 'through' October. This quote is rapidly followed with the assumption that the 60-gig will be replaced by an 80Gb version and hence a price cut. The agency supports its theory by quoting analyst Michael Pachter from Wedbush Morgan Securities.
No, hold on there! It isn't Pachter at all... it's another WMS analyst, this one's called Edward Woo from the Los Angeles office, who tells us "That's what everybody's expecting", says Ed, "That would be a surprise if they don't.''
So, everybody is expecting it. That's what we call analysis. Ms Otzman would not comment on the new hard disk or the price cut. This comes on the back of senior director of corporate communication Dave Karraker, telling PC World, the following earlier in the week, "We no longer have any inventory in SCEA warehouses. All inventory has been purchased and shipped to retailers.
"We don't have visibility as to if that is on their store shelves or in their warehouses at this time. However, based on inventory reports from our retailers, there is ample supply still left in the channel."
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Comments
Dreadknux 31 Aug 2007 10:46
1/3
/sigh/ When are we going to see a real price cut, instead of this 'Play Your Cards Right' nonsense of switching around bundle packs for the same price? I want a PS3!
I was actually having a discussion about this with a mate in GameStation last week; is it worth Sony shoving several games with a PS3 for £425? My mate says you get more value for your money, I contest that if you couldn't afford £425 in the first place, adding three games and a controller in the mix isn't going to make a difference and makes the value of the pack void.
Seeings as software is where hardware manufacturers make their money anyway, surely putting two or three free games in a pack is cutting more profits from Sony than simply dropping the base price by £50-100?
I was actually having a discussion about this with a mate in GameStation last week; is it worth Sony shoving several games with a PS3 for £425? My mate says you get more value for your money, I contest that if you couldn't afford £425 in the first place, adding three games and a controller in the mix isn't going to make a difference and makes the value of the pack void.
Seeings as software is where hardware manufacturers make their money anyway, surely putting two or three free games in a pack is cutting more profits from Sony than simply dropping the base price by £50-100?
hollywooda 31 Aug 2007 10:57
2/3
yer bundle are b******s!, its a way of getting the same amount of money out of you & the shop gets to shift all the s**t old titles that arent selling anymore.... if ur gonna do a price cut just f**king get on with it.....not that i'll be buying it unless they drop the price to 300 quid....then maybe...nahhh... sorry still couldn;t do it.
Joji 31 Aug 2007 11:58
3/3
Sony really need to stop pussy footing around. This is their worst trait as a company. Just drop the freaking price to £300 globally and cut yourselves some slack against the competition. Sony are acting like they are still in first place and can dictate terms or something.
I think if we don't see that £300 price tag on PS3 by Early 2008, its curtains for PS3. Everytime they fudge about, I begin to care less about PS3 more, regardless of what's on it gamewise.
I think if we don't see that £300 price tag on PS3 by Early 2008, its curtains for PS3. Everytime they fudge about, I begin to care less about PS3 more, regardless of what's on it gamewise.