3GSM: IN-FUSIO Launches EGE Lite, the Mobile Portal Revenue Booster
EGE Lite Delivers New Dimension In Mobile Entertainment Services
IN-FUSIO today announced the launch of EGE (Entertainment and Gaming Extensions) Lite. Aimed at operators, manufacturers, brand owners and service providers, EGE Lite delivers a highly customisable mobile multimedia catalogue bundled with IN-FUSIO's added value community services.
EGE Lite represents a unique and complete service proposition for its partners to differentiate their offerings by allowing mobile content (games, wallpapers, ring tones, videos, news and premium SMS services) to be seamlessly delivered and updated through an over-the-air (OTA), customisable and intuitive UI (user interface).
Complementing EGE, which is IN-FUSIO's complete gaming engine that provides 'heavy' functionality including 3D, multi-player, and viral marketing features, EGE Lite has been developed to also enable rapid integration into the handset, to deliver increased revenues, customer loyalty, enhanced customer experience and brand visibility.
Florent Pitoun, Product Marketing Director, said: "The launch of EGE Lite is a direct result of what our partners and their customers want. For some handset manufacturers, timescales do not permit the porting of a high-end gaming engine, equally the memory and hardware required to run such applications is sometimes prohibitive, EGE Lite fills this gap providing an over-the-air, or end of production line add-on that retains some essential features such as an offline updatable catalogue, or a customisable user interface."
"Our success to date has been built on our solid understanding of how mobile entertainment services are consumed and presented. EGE Lite brings handsets to life and transforms them into interactive entertainment devices," finished Pitoun.
Specifically EGE Lite's solution feature set includes the ability to:
EGE Lite represents a unique and complete service proposition for its partners to differentiate their offerings by allowing mobile content (games, wallpapers, ring tones, videos, news and premium SMS services) to be seamlessly delivered and updated through an over-the-air (OTA), customisable and intuitive UI (user interface).
Complementing EGE, which is IN-FUSIO's complete gaming engine that provides 'heavy' functionality including 3D, multi-player, and viral marketing features, EGE Lite has been developed to also enable rapid integration into the handset, to deliver increased revenues, customer loyalty, enhanced customer experience and brand visibility.
Florent Pitoun, Product Marketing Director, said: "The launch of EGE Lite is a direct result of what our partners and their customers want. For some handset manufacturers, timescales do not permit the porting of a high-end gaming engine, equally the memory and hardware required to run such applications is sometimes prohibitive, EGE Lite fills this gap providing an over-the-air, or end of production line add-on that retains some essential features such as an offline updatable catalogue, or a customisable user interface."
"Our success to date has been built on our solid understanding of how mobile entertainment services are consumed and presented. EGE Lite brings handsets to life and transforms them into interactive entertainment devices," finished Pitoun.
Specifically EGE Lite's solution feature set includes the ability to:
- Deliver a fully brandable and managed service including client, server and CRM experts' services
- Create a visually rich downloadable Service User Interface that promotes the hottest content and products
- Manage content remotely, layout, application logic and OTA updating
- Provide a new channel for feedback in the form of competitions and polls
- Create a graphical user interface for existing Premium SMS services such as news, weather and other information services
Companies:
IN-FUSIO
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