SEGA and Nintendo Enter Exclusive Partnership for Sonic the Hedgehog
SEGA® Europe Ltd. and SEGA® of America Inc. today announced details of an exclusive partnership with Nintendo of Europe GmbH and Nintendo of America Inc. for the Sonic the Hedgehog™ franchise.
LONDON & SAN FRANCISCO – May 17, 2013 – SEGA® Europe Ltd. and SEGA® of America Inc. today announced details of an exclusive partnership with Nintendo of Europe GmbH and Nintendo of America Inc. for the Sonic the Hedgehog™ franchise. The new agreement will make Nintendo consoles the number one destination for Sonic gaming over the next three titles. The first two titles of the deal were announced today via Nintendo Direct, details of the third Sonic title will be revealed at a later date.
“Sonic the Hedgehog has performed incredibly well on Nintendo platforms and this exclusive partnership is a natural fit for the next evolution of Sonic games” commented Jurgen Post COO SEGA Europe Ltd. “The Wii U™ and Nintendo 3DS™ are ideal platforms to showcase Sonic and we are looking forward to working with Nintendo on these three exciting adventures.”
Sonic the Hedgehog™ first appeared as a videogame character in June 1991 and instantly became an icon for a generation of gamers.
Defined by his super-fast speed and cool attitude, in the years since he first raced on to videogame consoles Sonic has become a true global phenomenon with over 75 million videogames and smartphone apps sold worldwide. SEGA’s iconic blue blur has also gone on to enjoy incredible success in many licensed areas, such as toys, apparel, comics and animation.
www.facebook.com/sonic
For press assets visit www.sega-press.com
About SEGA® Europe Ltd.:
SEGA® Europe Ltd. is the European Distribution arm of Tokyo, Japan-based SEGA® Corporation, and a worldwide leader in interactive entertainment both inside and outside the home. The company develops and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Europe. SEGA Europe’s web site is located at www.sega.com
About SEGA® of America, Inc.
SEGA® of America, Inc. is the American arm of Tokyo, Japan-based SEGA® Corporation, a worldwide leader in interactive entertainment both inside and outside the home. The company develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Inc. SEGA® of America’s Web site is located at www.sega.com
Nintendo 3DS and Wii U are trademarks of Nintendo. © 2012 Nintendo.
“Sonic the Hedgehog has performed incredibly well on Nintendo platforms and this exclusive partnership is a natural fit for the next evolution of Sonic games” commented Jurgen Post COO SEGA Europe Ltd. “The Wii U™ and Nintendo 3DS™ are ideal platforms to showcase Sonic and we are looking forward to working with Nintendo on these three exciting adventures.”
Sonic the Hedgehog™ first appeared as a videogame character in June 1991 and instantly became an icon for a generation of gamers.
Defined by his super-fast speed and cool attitude, in the years since he first raced on to videogame consoles Sonic has become a true global phenomenon with over 75 million videogames and smartphone apps sold worldwide. SEGA’s iconic blue blur has also gone on to enjoy incredible success in many licensed areas, such as toys, apparel, comics and animation.
www.facebook.com/sonic
For press assets visit www.sega-press.com
About SEGA® Europe Ltd.:
SEGA® Europe Ltd. is the European Distribution arm of Tokyo, Japan-based SEGA® Corporation, and a worldwide leader in interactive entertainment both inside and outside the home. The company develops and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Europe. SEGA Europe’s web site is located at www.sega.com
About SEGA® of America, Inc.
SEGA® of America, Inc. is the American arm of Tokyo, Japan-based SEGA® Corporation, a worldwide leader in interactive entertainment both inside and outside the home. The company develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Inc. SEGA® of America’s Web site is located at www.sega.com
Nintendo 3DS and Wii U are trademarks of Nintendo. © 2012 Nintendo.