Not content with slagging the Xbox 360 last week, SCEA's director of hardware marketing, John Koller is now laying into Nintendo's recently released DSi handheld.
Issuing a statement to the world, the marketing man states:
"If Nintendo is really committed to reaching a broader, more diverse audience of gamers beyond the 'kids' market that they've always engaged, there isn't much new with the DSi to support that."
Yeah, kids are a rubbish market, what with all that money they've got to spend on things that aren't mortgages or credit cards or other debts... Koller continues to be constructive as only SCEA can.
"Significant gamer demographic groups are being ignored, and there continues to be limited opportunities for games from external publishers to do well on the DSi."
There 'continues to be'? The DSi has only been out in the US and Europe for about a week; and we could nod over to one third-party that appears to have grasped the Nintendo handheld range with both hands: stand up Rock Star
Koller won't stop there though:
"Compare that with the PSP platform, where we have many blockbuster franchises from our publishing partners launching this year, representing a wide variety of genres and targeting diverse demographics. Games such as Rock Band Unplugged
from MTV Games, Assassin's Creed
from Ubisoft, Dissidia Final Fantasy
from Square Enix, and Hannah Montana
from Disney demonstrate the commitment that publishers have to the PSP."
From our own first-party studios, we're launching unique versions of LittleBigPlanet
, and we're also planning a steady stream of downloadable games -- both new titles and PSone classics -- to add to the content that PSP owners can already purchase wirelessly through PlayStation Store."
The thing here is that the PSP is a perfectly good - in fact in some cases superior - handheld to the DSi. Koller also has a point regarding third-party profitability on Nintendo platforms. These points, however, tend to get lost in the kind of noise you'd expect to come out of your headphones when playing against adolescent teens on certain Live gaming environments.