Following on from yesterday's story about Lara's
nipple slipping palaver, Eidos has just triumphantly announced that Lara Croft, the world’s favourite digital adventurer, has been awarded a Guinness World Record as the ‘Most Successful Human Videogame Heroine’.
As PR stories go, this really is a bit of a barrel-scraper. SPOnG is not sure, for example, what the competition in this made-up category was. We also suspect that both Princess Peach and Samus have both, somewhat unknowingly, been robbed.
We are also aware, from prior research, that it costs around £200 or so to register a new Guinness World Record category – so it would seem that some bright spark at Eidos has come up with the category of ‘Most Successful Human Videogame Heroine’. Name five others who might even have a chance of winning at this category and you win a prize.
To be just a little bit fair, the sales figures for the Tomb Raider franchise are pretty damn impressive. Over the past 10 years, since Lara’s mugshot adorned the cover of The Face way back in ’96 and videogames were suddenly declared ‘cool’ and ‘lifestyle’, she has helped to shift over 28 million games worldwide, appeared onstage with U2, and on the cover of over 200 magazines.
Perhaps most famously of all, is the fact that Angelina Jolie squeezed into the Lara’s luscious hot pants to play Lara in two critically-panned, commercially successful Hollywood movies - propelling the total value of the Tomb Raider licensing industry to over $1 billion – lunchboxes, soft drinks, cars and loads more random products have all been 'Lara’d'
Whether or not this deserves a Guinness World Record in a totally made up category is another point entirely.
But whatever your views on that, Lara Croft Tomb Raider: Legend, the latest and much-anticipated iteration in the series, is finally out in stores for you to spunk your hard-earned on today.