Nintendo announced today that a Tribal Edition of the popular Game Boy Advance will launch across Europe this June. Sporting a design derived from ancient Polynesian and Indian cultures, this model is tattooed on the inside as well as its exterior. While we're waiting to see if there's any real point to this release, let's hand over to Tim Freystedt, European Marketing Manager for GBA. Regarding the new Tribal look, he commented, "We feel we have created a product in the Tribal Edition that reflects the sentiments of today's youth ? rebellion, attractiveness and spirituality. The new console allows gamers to express these emotions in a fun and interactive way, enabling them to communicate their individuality."
Is that the kind of individuality where everyone has a tattoo that looks almost the same as the next person's? Hmm...
Mister Cartoon, tattoo artist for celebrities such as Eminem, 50 Cent, Beyoncé and Justin Timberlake reckons, "The tattoo pattern on the console looks pretty cool. Tattoos are huge at the moment ? everyone wants one. I think the console is great and will be a huge success with the more individual gamer."
Oh well, no matter how badly you treat your handheld - save hitting it with a mallet - at least your Tribal Edition GBA will age gracefully: no unattractive skin-sagging/stretching in older age guaranteed!
The GBA Tribal Edition goes on sale across Europe on June 18, but only for a limited period. Price point is expected to be 129-139 Euros.