Nintendo: When You're Right - You're Right
The figures don't speak for themselves... Cammie Dunaway does.
Cammie Dunaway
This is one that the hardcore fanboys are not going to like one little jot. Nintendo has commented on the recently released NPD hardware figures for sales in North America for January.
The numbers showed that it had outdone both of its competitors in console and hardware sales. Sony, in fact, saw its sales fall year-on-year for both PSP and PlayStation 3.
Nintendo begins its response with some figures but can't help pointing out to the rest of the industry exactly who is keeping that industry afloat.
"While the video game industry grew by $150 million (12 percent) year-on-year, Nintendo's total sales grew by $300 million in January, offsetting declines on other platforms."
Our italics.
Yes, Ninty made up for everybody else's shortcomings.
The full press release reads:
Nintendo Accounts For More Than Total Video Game Industry Growth In January Versus Last Year
Feb. 12, 2009
Nintendo kicked off 2009 the same way it finished 2008: with a bang. While the video game industry grew by $150 million (12 percent) year-on-year, Nintendo's total sales grew by $300 million in January, offsetting declines on other platforms.
Sales of the Wii™ console in January were up 148 percent over January 2008, with nearly 680,000 units sold, according to the independent NPD Group, which tracks video game sales in the United States. Since Wii launched in November 2006, it has sold more than 18 million units in the United States.
Sales of the Nintendo DS™ system in January were also up 99 percent over January 2008, and it once again was the top-selling portable system with more than 510,000 units sold. Since Nintendo DS launched in November 2004, it has sold more than 28 million units in the United States.
"Nintendo's significant contribution to January's industry growth validates our internal research showing that Nintendo continues to expand the gaming audience," said Cammie Dunaway, Nintendo of America's executive vice president of Sales&Marketing. "We are excited to see that consumers, new and existing, are choosing to entertain themselves in new ways with the diversity of our software lineup."
"Similar momentum was witnessed in software sales, with 20 of the top 30 games of January made for Nintendo systems. Of those, five games made for Nintendo systems finished in the top 10 best-sellers of January. These games include Wii Fit™ at No. 1 with more than 777,000 sold, Wii Play™ at No. 2 with nearly 415,000 sold, Mario Kart™ Wii at No. 3 with more than 292,000 sold, New Super Mario Bros. for Nintendo DS at No. 7 with nearly 135,000 sold, and Mario Kart™ DS at No. 8 with more than 132,000 sold.
The numbers showed that it had outdone both of its competitors in console and hardware sales. Sony, in fact, saw its sales fall year-on-year for both PSP and PlayStation 3.
Nintendo begins its response with some figures but can't help pointing out to the rest of the industry exactly who is keeping that industry afloat.
"While the video game industry grew by $150 million (12 percent) year-on-year, Nintendo's total sales grew by $300 million in January, offsetting declines on other platforms."
Our italics.
Yes, Ninty made up for everybody else's shortcomings.
The full press release reads:
Nintendo Accounts For More Than Total Video Game Industry Growth In January Versus Last Year
Feb. 12, 2009
Nintendo kicked off 2009 the same way it finished 2008: with a bang. While the video game industry grew by $150 million (12 percent) year-on-year, Nintendo's total sales grew by $300 million in January, offsetting declines on other platforms.
Sales of the Wii™ console in January were up 148 percent over January 2008, with nearly 680,000 units sold, according to the independent NPD Group, which tracks video game sales in the United States. Since Wii launched in November 2006, it has sold more than 18 million units in the United States.
Sales of the Nintendo DS™ system in January were also up 99 percent over January 2008, and it once again was the top-selling portable system with more than 510,000 units sold. Since Nintendo DS launched in November 2004, it has sold more than 28 million units in the United States.
"Nintendo's significant contribution to January's industry growth validates our internal research showing that Nintendo continues to expand the gaming audience," said Cammie Dunaway, Nintendo of America's executive vice president of Sales&Marketing. "We are excited to see that consumers, new and existing, are choosing to entertain themselves in new ways with the diversity of our software lineup."
"Similar momentum was witnessed in software sales, with 20 of the top 30 games of January made for Nintendo systems. Of those, five games made for Nintendo systems finished in the top 10 best-sellers of January. These games include Wii Fit™ at No. 1 with more than 777,000 sold, Wii Play™ at No. 2 with nearly 415,000 sold, Mario Kart™ Wii at No. 3 with more than 292,000 sold, New Super Mario Bros. for Nintendo DS at No. 7 with nearly 135,000 sold, and Mario Kart™ DS at No. 8 with more than 132,000 sold.
Companies:
Nintendo
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Comments
OptimusP 13 Feb 2009 21:01
1/1
Oh boy, i love it when traditional thinking gets an ass-whooping. Shrinking hardcore market confirmed...world keeps turning...old farts grumble...asian chick still wanted for lonely nights.