A recent BusinessWeek report into HD-DVD format wars decided that Warner Brothers would be switching out of its current dual-format approach and into an exclusive Blu-ray distribution for disc-based video. This was predicated using quotes such as:
""The rumor is that Warner is coming aboard soon," says Michael Burns, vice-chairman of studio Lionsgate (LGF), which makes its movies available on the Sony-backed format. "That will make it awfully tough for HD DVD to stay in this game." (Sony declined to comment, and Toshiba only would say it is "in regular contact with the studios.")"
Admittedly, getting Warners onside would be a huge boost for the Sony-backed (and PlayStation 3-mounted) format, which took damage this year as Paramount Pictures opted for the Toshiba-supported HD DVD format.
Chris Nicholls of Australian Current.com, however, reports that "In an official statement, Warner Brothers Home Video Australia and New Zealand managing director Roger Clarke said, the company’s global position had not changed and they would continue to support both HD DVD and Blu-ray for the foreseeable future."
The official statement is as follows:
"Our position hasn’t changed and certainly any comments that were published in the US were not intended to suggest that we had changed our stance. We support both formats and we have not made any decision towards that policy and nor are any such announcements planned or in the pipeline.
"In terms of the short-term scenarios around the Q4 sales results, Warner Brothers are always reviewing our strategies and we can’t say what might happen in five or ten years, but for now, there’s been no decision made to change course."
So, the interminable battle between two disc formats grinds on like the siege of Stalingrad historically mated with the 100 Years War. Get on with it people before downloads make the entire conflict laughable.
You've actually got to give props to Xbox (and Microsoft... obviously) for not not committing either way. It's also interesting in a 'have a dig' kind of way that the title of yesterday's press release from Microsoft pimping its Xbox Live Video Marketplace was entitled, "MORE WARNER BROS FILMS CONFIRMED ON XBOX 360™ THIS CHRISTMAS". Read that story
over here.
Is it just pre-Greedmas en-wii (sic) on SPOnG's part or is the whole format war wearing very, very thin? Tell us in the Forum.
Sources:
Chris Nicholls' report is here.
Original Businessweek report is over here.